Marketing Campaign Specialist

Placements24; Lenasia; On-site; ZAR 350,000 - 600,000; Full time

Benefits offered by this job

Competitive salary

Annual bonus

Health insurance

Retirement planning

Professional development

Collaborative culture

Job summary

Placements24 is seeking a proactive Marketing Campaign Specialist to plan, coordinate and execute integrated campaigns from Soweto. You will translate marketing strategies into tangible initiatives, drive customer engagement, and ensure timely delivery.

You will collaborate with creative, content, and digital teams, manage budgets, monitor performance, report insights, and optimize campaigns across digital and offline channels.

Qualifications

• Proven experience in marketing campaign management.
• Strong understanding of digital, social, email and traditional channels.
• Excellent organizational and project management skills; ability to juggle multiple campaigns.

Responsibilities

• Plan, coordinate, and execute integrated marketing campaigns across digital and offline channels.
• Develop campaign timelines, budgets, and resource requirements.
• Collaborate with internal teams and external agencies to develop assets and messaging.
• Monitor campaign performance, collect data, and report on key metrics.
• Optimize campaign elements based on performance data and market feedback.
• Maintain consistent brand messaging across all activities.

Skills

Campaign management

Digital channels

Analytics

Project management

Education

Bachelor's degree in Marketing or Business Admin

Job description

About the Role

Our client is seeking a proactive and detail-oriented Marketing Campaign Specialist to manage and execute marketing campaigns from their Soweto office. This role is critical for translating marketing strategies into tangible campaign initiatives that drive customer engagement and achieve business objectives. You will be responsible for planning, coordinating, and monitoring campaigns across various channels, ensuring timely delivery and effective execution. This is an excellent opportunity for a motivated marketing professional to hone their campaign management skills and make a significant contribution within a supportive team environment.

Key Responsibilities

• Plan, coordinate, and execute integrated marketing campaigns across digital and offline channels.
• Develop campaign timelines, budgets, and resource requirements, ensuring adherence to deadlines and financial parameters.
• Collaborate with internal teams (creative, content, digital) and external agencies to develop campaign assets and messaging.
• Monitor campaign performance, collect data, and provide regular reports on key metrics and insights.
• Optimize campaign elements based on performance data and market feedback to maximize effectiveness.
• Ensure consistent brand messaging and alignment with overall marketing objectives throughout all campaign activities.

Requirements

• Proven experience in marketing campaign management or a related role.
• Strong understanding of different marketing channels, including digital, social media, email, and traditional advertising.
• Excellent organizational and project management skills, with the ability to manage multiple campaigns simultaneously.
• Proficiency in using marketing project management tools and performance tracking software.
• Strong analytical skills and the ability to interpret campaign data to derive insights.
• Bachelor's degree in Marketing, Business Administration, or a related field.

Benefits

• Competitive salary and potential for annual bonuses based on campaign success.
• Comprehensive health insurance and retirement planning options.
• Opportunities for professional development and training in campaign management in Soweto .
• Exposure to a wide range of marketing initiatives and strategic planning.
• A collaborative and goal-oriented team culture.