Marketing Campaign Specialist

Placements24; Cape Town; On-site; ZAR 350,000 - 600,000; Full time

Benefits offered by this job

Competitive salary

Cape Town location

Health benefits

Paid time off and holidays

Training and development

Job summary

Placements24 is seeking a highly organized Marketing Campaign Specialist to join our client’s team in Cape Town. You will plan, execute, and monitor campaigns across digital, print, and events to boost brand visibility and drive customer acquisition.

Collaborating with sales and design, you will develop compelling messaging, analyze performance, and report insights. The ideal candidate has 3-5 years of experience with marketing automation tools and CRM systems in a fast-paced environment.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• 3-5 years of experience in marketing campaign management.
• Proficiency with marketing automation tools and CRM systems.
• Strong understanding of different marketing channels and their effectiveness.
• Excellent organizational, project management, and communication skills.

Responsibilities

• Plan, develop, and execute integrated marketing campaigns across digital, print, and events.
• Coordinate with internal teams and external agencies to ensure timely and successful campaign delivery.
• Monitor campaign performance, analyze results, and provide detailed reports with insights for improvement.
• Manage campaign budgets, ensuring efficient allocation of resources and tracking expenditures.
• Develop compelling campaign messaging and creative assets in collaboration with the design team.
• Conduct market research to identify new campaign opportunities and audience insights.

Skills

Marketing campaign management

Project management

Communication

Detail-oriented

Cross-functional collaboration

Education

Bachelor's degree in Marketing/Communications

Tools

Marketing automation tools

CRM systems

Job description

About the Role

Our client is seeking a highly organized and creative Marketing Campaign Specialist to join their thriving team in Cape Town . This role is crucial for planning, executing, and monitoring marketing campaigns that enhance brand visibility and drive customer acquisition. You will collaborate with cross-functional teams, including sales and design, to ensure campaign alignment with business objectives. The ideal candidate is detail-oriented, possesses strong project management skills, and is passionate about crafting impactful marketing initiatives that resonate with the target audience in the vibrant Cape Town market. This position offers a fantastic opportunity to contribute to significant marketing successes.

Key Responsibilities

• Plan, develop, and execute integrated marketing campaigns across various channels, including digital, print, and events.
• Coordinate with internal teams and external agencies to ensure timely and successful campaign delivery.
• Monitor campaign performance, analyze results, and provide detailed reports with insights for improvement.
• Manage campaign budgets, ensuring efficient allocation of resources and tracking expenditures.
• Develop compelling campaign messaging and creative assets in collaboration with the design team.
• Conduct market research to identify new campaign opportunities and audience insights.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• 3-5 years of experience in marketing campaign management.
• Proficiency with marketing automation tools and CRM systems.
• Strong understanding of different marketing channels and their effectiveness.
• Excellent organizational, project management, and communication skills.
• Demonstrated ability to manage multiple projects simultaneously in a fast-paced environment.

Benefits

• Competitive annual salary.
• Opportunity to work in a beautiful Cape Town setting.
• Comprehensive health and wellness benefits.
• Generous paid time off and company holidays.
• Professional development opportunities and training programs.