Marketing And Ecommerce Coordinator | Apparel Retailer

HotelJobs; Johannesburg; On-site; ZAR 360,000 - 480,000; Full time

Job summary

HotelJobs is seeking a Marketing and Ecommerce Coordinator in Johannesburg to support digital marketing initiatives, e-commerce operations, content creation, and customer engagement within a fast-paced retail environment.

You will coordinate campaigns, oversee content planning, track performance, and collaborate with agencies and internal teams to improve online sales and customer experience. Immediate start offered, with opportunities to influence strategy across platforms.

Qualifications

• Degree or diploma in marketing, advertising, business administration, communications or related field is beneficial.
• At least 3 years’ experience as a Digital Marketing & Ecommerce coordinator.
• Proficiency in HTML, CSS and other web development languages.
• Experience with SEO and web analytics.
• Experience with Shopify and other ecommerce platforms.
• Proficiency in digital marketing platforms and analytics tools.

Responsibilities

• Coordinate rollout of integrated marketing campaigns across platforms with timely delivery and alignment to objectives.
• Lead weekly content planning meetings and liaise with creative resources for briefs and reviews.
• Compile and present monthly marketing performance dashboards highlighting ROI and engagement.
• Manage contracts, invoices, and performance tracking with agencies, influencers, and platform managers.
• Ensure brand assets are consistently applied and assets are up to date across channels.
• Assist in budget tracking, purchase orders, invoicing, and liaison with finance.

Skills

Digital marketing

E-commerce coordination

Content creation

Data analysis

Team collaboration

Education

Degree or diploma in marketing/advertising/business administration/communications

Tools

HTML

CSS

Shopify

Dreamweaver

InDesign

Google Analytics

Job description

Leading South African footwear and apparel retailer has an exciting MARKETING and ECOMMERCE COORDINATOR position available in Houghton Estate, Joburg. We are looking for a dynamic and commercially focused Marketing & E-Commerce Coordinator with experience supporting digital marketing, e-commerce operations, content creation and customer engagement within a fast-paced retail environment. Skilled in coordinating online campaigns, maintaining website and product content, supporting social media and email marketing initiatives, monitoring e-commerce performance and using data to identify opportunities to improve customer experience and online sales. Start: Immediate

Marketing and Ecommerce Coordinator Responsibilities

• Campaign Coordination & Execution: Coordinate the rollout of integrated marketing campaigns across multiple platforms, ensuring timely delivery and alignment with campaign objectives. Maintain a campaign calendar and ensure deliverables from cross-functional teams are received on time.
• Content Planning & Oversight: Lead the weekly content planning meetings to align with brand strategy, retail calendars, and product priorities. Liaise with internal and external creative resources to brief in and review content before publication.
• Reporting & Insights: Compile and present monthly marketing performance dashboards highlighting campaign effectiveness, engagement metrics, and ROI. Provide actionable insights and recommendations to improve future marketing and advertising activities.
• Vendor & Stakeholder Management: Serve as the main point of contact for creative agencies, influencers, and platform account managers (e.g., Meta, Google). Manage contracts, invoices, and performance tracking of third‑party service providers.
• Brand Asset Management: Ensure consistent use of brand guidelines across all marketing materials, digital platforms, and event collateral. Maintain and update a central repository of marketing and brand assets.
• Budget Tracking & Coordination: Assist in tracking marketing spend against budget, flagging variances and preparing monthly summaries for review. Support with raising purchase orders, processing invoices, and liaising with finance as needed.
• Team Support & Training: Train and supervise interns or junior team members on tools, systems, and platforms used within the department. Lead onboarding for new marketing team members related to internal processes and platforms.
• Process Development: Identify areas for improvement within marketing workflows and propose or implement standard operating procedures (SOPs) to increase efficiency.
• Customer Engagement Strategy: Contribute to the planning and refinement of the customer engagement journey across social and digital touchpoints, including automation, segmentation, and personalization.
• Crisis Communication & Brand Reputation: Monitor emerging online issues or customer complaints and elevate potential brand risks to senior team members promptly, proposing recommended responses when needed.

Requirements for the Marketing and Ecommerce Coordinator

• Degree or diploma in marketing, advertising, business administration, communications or a related field is beneficial.
• At least 3 years’ experience as a Digital Marketing & Ecommerce coordinator.
• Preferably candidate with a strong understanding of digital marketing platforms and analytics tools or social media management software.
• Proficiency in HTML, Cascading Style Sheets and other web development languages.
• Previous experience in digital marketing or related fields, such as social media management, content creation or SEO.
• Proven experience in generating online sales and understanding web design software.
• Proficiency in SEO, digital marketing, and web analytics.
• Ability to work collaboratively in a fast-paced, high pressure and dynamic environment.
• Experience with Adobe Photoshop, InDesign, UX, Dreamweaver, and Google Analytics and Shopify are desirable.

Marketing and Ecommerce Coordinator salary: Market-related salary package.

If you have the wow factor ; thrive in dynamic environments, and are ready to make your mark, we want to hear from you.