Marketing and Ecommerce | Apparel

Recruit for Africa PTY Limited; Johannesburg; On-site; ZAR 360,000 - 480,000; Full time

Job summary

Recruit for Africa PTY Limited in Johannesburg is seeking a Marketing and Ecommerce Coordinator to support digital marketing, e-commerce operations, content creation and customer engagement within a fast-paced retail environment.

You will coordinate online campaigns, maintain website content, support social media and email initiatives, monitor e-commerce performance and use data to improve online sales and customer experience.

Qualifications

• Degree or diploma in marketing, advertising, business administration, communications or a related field is beneficial.
• At least 3 years’ experience as a Digital Marketing & Ecommerce coordinator.
• Proficiency in HTML, CSS and other web development languages.
• Experience with SEO, web analytics and digital marketing platforms.
• Ability to work in a fast-paced, high pressure and dynamic environment.

Responsibilities

• Coordinate the rollout of integrated marketing campaigns across multiple platforms, ensuring timely delivery and alignment with campaign objectives.
• Lead weekly content planning meetings to align with brand strategy, retail calendars, and product priorities.
• Compile and present monthly marketing performance dashboards highlighting campaign effectiveness, engagement metrics, and ROI.
• Serve as the main point of contact for creative agencies, influencers, and platform account managers (e.g., Meta, Google).
• Ensure consistent use of brand guidelines across all marketing materials, digital platforms, and event collateral.
• Assist in tracking marketing spend against budget, flagging variances and preparing monthly summaries for review.
• Train and supervise interns or junior team members on tools, systems, and platforms used within the department.
• Identify areas for improvement within marketing workflows and propose SOPs to increase efficiency.
• Contribute to the planning and refinement of the customer engagement journey across social and digital touchpoints.
• Monitor emerging online issues or customer complaints and elevate potential brand risks to senior team members.

Skills

HTML/CSS

Digital marketing

Analytics

Education

Marketing degree/diploma

Tools

Shopify

Google Analytics

Adobe Photoshop

InDesign

Dreamweaver

Job description

Marketing and Ecommerce | Apparel

Leading South African footwear and apparel retailer has an exciting Marketing and Ecommerce Coordinator position available in Houghton Estate, Joburg.

We are looking for a dynamic and commercially focused Marketing and Ecommerce Coordinator with experience supporting digital marketing, e-commerce operations, content creation and customer engagement within a fast-paced retail environment. Skilled in coordinating online campaigns, maintaining website and product content, supporting social media and email marketing initiatives, monitoring e-commerce performance and using data to identify opportunities to improve customer experience and online sales.

Start: Immediate

Marketing and Ecommerce Coordinator Responsibilities:

Campaign Coordination & Execution

• Coordinate the rollout of integrated marketing campaigns across multiple platforms, ensuring timely delivery and alignment with campaign objectives.
• Maintain a campaign calendar and ensure deliverables from cross-functional teams are received on time.

Content Planning & Oversight

• Lead the weekly content planning meetings to align with brand strategy, retail calendars, and product priorities.
• Liaise with internal and external creative resources to brief in and review content before publication.

Reporting & Insights

• Compile and present monthly marketing performance dashboards highlighting campaign effectiveness, engagement metrics, and ROI.
• Provide actionable insights and recommendations to improve future marketing and advertising activities.

Vendor & Stakeholder Management

• Serve as the main point of contact for creative agencies, influencers, and platform account managers (e.g., Meta, Google).
• Manage contracts, invoices, and performance tracking of third‑party service providers.

Brand Asset Management

• Ensure consistent use of brand guidelines across all marketing materials, digital platforms, and event collateral.
• Maintain and update a central repository of marketing and brand assets.

Budget Tracking & Coordination

• Assist in tracking marketing spend against budget, flagging variances and preparing monthly summaries for review.
• Support with raising purchase orders, processing invoices, and liaising with finance as needed.

Team Support & Training

• Train and supervise interns or junior team members on tools, systems, and platforms used within the department.
• Lead onboarding for new marketing team members related to internal processes and platforms.

Process Development

• Identify areas for improvement within marketing workflows and propose or implement standard operating procedures (SOPs) to increase efficiency.

Customer Engagement Strategy

• Contribute to the planning and refinement of the customer engagement journey across social and digital touchpoints, including automation, segmentation, and personalization.

Crisis Communication & Brand Reputation for the Marketing and Ecommerce Coordinator

• Monitor emerging online issues or customer complaints and elevate potential brand risks to senior team members promptly, proposing recommended responses when needed.

Requirements for the Marketing and Ecommerce Coordinator:

• Degree or diploma in marketing, advertising, business administration, communications or a related field is beneficial.
• At least 3 years’ experience as a Digital Marketing & Ecommerce coordinator.
• Preferably candidate with a strong understanding of digital marketing platforms and analytics tools or social media management software.
• Proficiency in HTML, Cascading Style Sheets and other web development languages.
• Previous experience in digital marketing or related fields, such as social media management, content creation or SEO.
• Proven experience in generating online sales and understanding web design software.
• Proficiency in SEO, digital marketing, and web analytics.
• Ability to work collaboratively in a fast-paced, high pressure and dynamic environment.
• Experience with Adobe Photoshop, InDesign, UX, Dreamweaver, and Google Analytics and Shopify are desirable.

Marketing and Ecommerce Coordinator salary: Market‑related salary package.

If you have the wow factor, thrive in dynamic environments, and are ready to make your mark, we want to hear from you.