Hybrid Social Media Growth Strategist - Ecommerce

Placements24

Benoni

Hybrid

ZAR 480,000 - 620,000

Full time

4 days ago
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Benefits offered by this job

Hybrid work model offering flexibility
Opportunity to work with a growing e‑c
Collaborative and creative work环境 in/

Job summary

Placements24 is seeking a Social Media Marketing Specialist to elevate our online retailer's presence from Benoni, Gauteng. In a hybrid role, you will craft content, manage campaigns across Instagram, Facebook, TikTok and more, and engage the community to boost brand awareness and customer acquisition.

You will analyze performance data, collaborate with marketing and design teams, and contribute to paid social campaigns while staying ahead of trends in e-commerce and digital marketing.

Qualifications

  • Minimum of 3 years of experience in social media marketing, preferably in an e-commerce environment.
  • Proven ability to create engaging content and manage social media accounts effectively.
  • Proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
  • Strong understanding of social media algorithms and best practices for audience engagement.
  • Excellent copywriting, editing, and communication skills.
  • Experience with graphic design tools (e.g., Canva, Adobe Photoshop) and video editing is a plus.
  • Ability to work effectively in a hybrid environment in Benoni, Gauteng, ZA.
  • Team player with strong collaboration skills.
  • Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience.

Responsibilities

  • Develop, implement, and manage social media strategies that align with marketing goals and brand objectives.
  • Create, curate, and schedule high-quality, engaging content for various social platforms.
  • Monitor social channels, respond to comments and messages, and engage with the online community.
  • Analyze social media performance data and provide regular reports with insights and recommendations.
  • Stay informed about the latest social media trends, platform updates, and best practices.
  • Collaborate with marketing and design teams to ensure brand consistency and effective campaign execution.
  • Assist in planning and execution of paid social media advertising campaigns.
  • Identify opportunities to enhance brand visibility and drive traffic to the e-commerce website.
  • Manage influencer collaborations and partnerships.

Skills

Social media marketing
Content creation
Analytics
Copywriting

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Hootsuite
Buffer
Sprout Social

Job description

Placements24 is seeking a Social Media Marketing Specialist to elevate our online retailer's presence from Benoni, Gauteng. In a hybrid role, you will craft content, manage campaigns across Instagram, Facebook, TikTok and more, and engage the community to boost brand awareness and customer acquisition.

You will analyze performance data, collaborate with marketing and design teams, and contribute to paid social campaigns while staying ahead of trends in e-commerce and digital marketing.

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