E‑Commerce Social Media Strategist (Hybrid)

Placements24; Stellenbosch; Hybrid; ZAR 300,000 - 420,000; Full time

Benefits offered by this job

Hybrid work model

Health and wellness benefits

Professional development opportunities

Job summary

Placements24 is seeking a results-driven Social Media Marketing Specialist to join our Stellenbosch team. The role focuses on driving e-commerce growth through compelling content, paid campaigns, and performance analysis to boost brand awareness and sales.

You will develop data-driven strategies, manage content across Instagram, Facebook, and Pinterest, and collaborate with marketing and e-commerce colleagues to ensure cohesive messaging. Hybrid work and health benefits are offered.

Qualifications

• Bachelor's degree in Marketing, Digital Media, or a related field.
• 2-4 years of proven experience in social media marketing with an e-commerce focus.
• Proficiency in social media advertising platforms (e.g., Facebook Ads Manager) and analytics tools.
• Strong content creation, copywriting, and visual storytelling for social media.
• Excellent analytical skills and ability to translate data into insights.

Responsibilities

• Develop data-driven social media strategies to support e-commerce sales and brand objectives.
• Create and curate engaging content (visuals, copy, video) for Instagram, Facebook, and Pinterest.
• Manage and optimize paid social media advertising campaigns to drive traffic, conversions, and ROI.
• Monitor social media trends, competitor activities, and audience insights to identify opportunities.
• Analyze campaign performance using analytics tools, providing regular reports and actionable recommendations.
• Collaborate with the marketing and e-commerce teams to ensure cohesive messaging and integrated campaign execution.

Skills

Social media marketing

Content creation

Copywriting

Visual storytelling

Analytical skills

Education

Bachelor's degree in Marketing, Digital Media, or related field

Tools

Facebook Ads Manager

Analytics tools

Job description

Placements24 is seeking a results-driven Social Media Marketing Specialist to join our Stellenbosch team. The role focuses on driving e-commerce growth through compelling content, paid campaigns, and performance analysis to boost brand awareness and sales.

You will develop data-driven strategies, manage content across Instagram, Facebook, and Pinterest, and collaborate with marketing and e-commerce colleagues to ensure cohesive messaging. Hybrid work and health benefits are offered.