Hybrid Digital Content Lead

Placements24; East London; Hybrid; ZAR 350,000 - 520,000; Full time

Benefits offered by this job

Hybrid work

Health benefits

Career development

Creative environment

Job summary

Placements24 in East London is seeking a strategic and creative Digital Content Manager to lead content strategy, creation, and optimization for our digital channels. This hybrid role centers on shaping engaging experiences aligned with brand goals.

You will develop content calendars, guide cross-functional content teams, optimize for SEO and conversion, analyse performance with analytics tools, and drive continuous improvement in collaboration with design, marketing, and product teams.

Qualifications

• Proven experience in Digital Content Management or Content Strategy.
• Strong SEO, content marketing, and analytics understanding.
• Excellent writing, editing and project management skills.

Responsibilities

• Develop and manage a comprehensive digital content strategy.
• Oversee creation of engaging content across website, blog, social media, video and infographics.
• Ensure content is optimized for SEO, UX and conversions.
• Collaborate with design, marketing and product teams for brand alignment.
• Analyse content performance metrics and provide optimization insights.
• Stay current with digital marketing trends and emerging technologies.

Skills

Digital content strategy

SEO & analytics

Writing & editing

CMS experience

Team leadership

Education

Bachelor's degree in Marketing/Communications/Journalism

Tools

CMS platforms

Google Analytics

Job description

Placements24 in East London is seeking a strategic and creative Digital Content Manager to lead content strategy, creation, and optimization for our digital channels. This hybrid role centers on shaping engaging experiences aligned with brand goals.

You will develop content calendars, guide cross-functional content teams, optimize for SEO and conversion, analyse performance with analytics tools, and drive continuous improvement in collaboration with design, marketing, and product teams.