Head of Content Strategy & Growth (Hybrid)

Placements24; Centurion; Hybrid; ZAR 900,000 - 1,300,000; Full time

Benefits offered by this job

Competitive salary

Hybrid work model

Health & dental coverage

Retirement benefits

Generous vacation & sick leave

Job summary

Placements24 in Centurion is seeking a Lead Content Strategist to guide content initiatives from the Centurion office. This leadership role drives a comprehensive strategy that aligns with marketing goals, enhances brand visibility, and engages audiences across digital platforms.

You will lead a team of content creators and collaborate with marketing, product, and sales to ensure cohesive messaging and impactful storytelling. The position offers a hybrid work model with growth opportunities.

Qualifications

• Minimum 7 years of experience in content strategy or related digital marketing.
• Proven success in developing and executing content strategies that drive engagement and achieve business objectives.
• Expertise in SEO, content management systems (CMS), and analytics platforms (e.g., Google Analytics).
• Strong writing, editing, and storytelling skills with an exceptional eye for detail.
• Experience managing cross-functional projects and leading teams.

Responsibilities

• Develop and implement a holistic content strategy, defining target audiences, key themes, and channel distribution plans.
• Oversee the creation, editing, and optimization of high-quality content, including blog posts, whitepapers, social media updates, and website copy.
• Conduct thorough keyword research and implement SEO best practices to increase organic search visibility.
• Analyze content performance using analytics tools and provide actionable insights for continuous improvement.
• Manage the editorial calendar and ensure timely delivery of all content projects.
• Lead and mentor a team of content creators, fostering a collaborative and high-performing environment.

Skills

Content strategy

SEO

CMS

Analytics

Writing & storytelling

Education

Bachelor's degree in Marketing, Communications, Journalism, or related field

Tools

CMS platforms (e.g., WordPress)

SEO tools (e.g., Ahrefs, SEMrush)

Job description

Placements24 in Centurion is seeking a Lead Content Strategist to guide content initiatives from the Centurion office. This leadership role drives a comprehensive strategy that aligns with marketing goals, enhances brand visibility, and engages audiences across digital platforms.

You will lead a team of content creators and collaborate with marketing, product, and sales to ensure cohesive messaging and impactful storytelling. The position offers a hybrid work model with growth opportunities.