Hands-On Growth Marketer (Remote, Local & Multi-Brand)

Pavago; South Africa; Remote; ZAR 400,000 - 700,000; Full time

Job summary

Pavago is seeking a hands-on marketer to join a small portfolio of U.S.-based businesses. You will plan and execute organic marketing campaigns across email, SMS, newsletters, and CRM-based outreach, rather than handing off execution to others.

This remote role welcomes candidates in South Africa or Latin America. You will develop hyper-local strategies for a home services business, then adapt across industries, focusing on nurturing existing customers and driving repeat business to reduce

Qualifications

• Proven experience running organic marketing campaigns (email, SMS/text, newsletters, database/CRM-based marketing).
• Experience marketing for a local or small business is a strong plus.
• Someone who can both develop marketing strategy and execute it hands-on.
• Comfortable managing multiple projects across different companies at once.
• Prior experience working with U.S.-based clients/employers preferred.
• Experience with paid marketing (Google Ads, Google LSA, paid social).

Responsibilities

• Plan and run organic marketing campaigns: email marketing, text/SMS marketing, newsletters, and promotions to existing customer databases.
• Build hyper-local marketing strategies for a local home services business — including community and zip-code-level targeting and grassroots/guerrilla marketing tactics.
• Help reduce customer acquisition costs by increasing repeat business from past customers rather than paying to reacquire the same customers through paid search.
• Adapt marketing approach across different business types — from a hyper-local home services business to a nationwide medical billing company.
• Work independently across multiple, unrelated businesses and switch context between them as needed.

Skills

Organic marketing

Email marketing

SMS marketing

Newsletters

CRM marketing

Local business marketing

Multi-project management

US clients experience

Paid marketing

Tools

Google Ads

Google LSA

Paid social

Job description

Pavago is seeking a hands-on marketer to join a small portfolio of U.S.-based businesses. You will plan and execute organic marketing campaigns across email, SMS, newsletters, and CRM-based outreach, rather than handing off execution to others.

This remote role welcomes candidates in South Africa or Latin America. You will develop hyper-local strategies for a home services business, then adapt across industries, focusing on nurturing existing customers and driving repeat business to reduce