Growth Marketing Lead — PPC & SEO (Remote)

Blacksmith Agency LLC; Vereeniging; Remote; ZAR 1,200,000 - 2,200,000; Full time

Job summary

Blacksmith Agency is seeking a Head of Growth Marketing to lead the PPC and SEO functions for multiple clients. You will own channel strategy, budget allocation, and client outcomes, while your strategists execute the campaigns.

This is a management role focused on strategy and high-level accountability rather than hands-on campaign building. You will set quality standards, oversee audits and reporting, and be the primary client-facing owner when accounts underperform, coordinating with your

Qualifications

• 7+ years across paid media and SEO.
• Experience leading a team of strategists or specialists.
• Comfortable with client-facing ownership when accounts underperform.

Responsibilities

• Own channel strategy and budget allocation as accounts scale.
• Define and uphold quality standards for audits, reporting and account deliverables.
• Own client results and ensure reporting honesty and GA4 accuracy.
• Lead escalation on at-risk accounts and guide strategists to fix issues.
• Own hiring plan for the department and conduct first-round interviews.

Skills

Paid media

SEO

Leadership

Agency experience

Client facing

Budget management

Tools

Google Ads

GA4

Search Console

Meta Ads

Microsoft Ads

Job description

Blacksmith Agency is seeking a Head of Growth Marketing to lead the PPC and SEO functions for multiple clients. You will own channel strategy, budget allocation, and client outcomes, while your strategists execute the campaigns.

This is a management role focused on strategy and high-level accountability rather than hands-on campaign building. You will set quality standards, oversee audits and reporting, and be the primary client-facing owner when accounts underperform, coordinating with your