Head of Growth Marketing - PPC & SEO (Remote)

Blacksmith Agency LLC; Cape Town; Remote; ZAR 1,975,000 - 2,962,000; Full time

Job summary

Blacksmith Agency seeks a VP of Growth Marketing to lead the PPC and SEO function across multifamily, B2B and technical verticals. You will oversee the PPC and SEO strategists, own channel strategy, and decide budget allocation as accounts scale.

You will not execute campaigns; your strength is setting standards, evaluating audits, and delivering honest client results. This is a remote leadership role with a strong emphasis on client-facing accountability.

Qualifications

• 7+ years across paid media and SEO.
• Experience owning channel strategy across multiple accounts.
• Comfortable being the client-facing owner when an account is underperforming.

Responsibilities

• Own channel strategy and budget allocation as accounts scale.
• Define audit standards and reporting quality; hold teams to it.
• Ensure client results across the full function with honest reporting.
• Lead hiring for the department and conduct first-round interviews for your team.

Skills

Strategic leadership

People management

Account management

Client facing

Cross-channel strategy

Tools

Google Ads

GA4

Search Console

Meta Ads

Microsoft Ads

Job description

Blacksmith Agency seeks a VP of Growth Marketing to lead the PPC and SEO function across multifamily, B2B and technical verticals. You will oversee the PPC and SEO strategists, own channel strategy, and decide budget allocation as accounts scale.

You will not execute campaigns; your strength is setting standards, evaluating audits, and delivering honest client results. This is a remote leadership role with a strong emphasis on client-facing accountability.