Global Digital Marketing Transformation Lead - On-site

Syngenta Group; Centurion; On-site; ZAR 900,000 - 1,500,000; Full time

Job summary

Syngenta Group seeks a Digital Marketing Transformation Lead to drive local and global digital marketing strategies, increasing maturity and presence across commercial units. You will lead omnichannel campaigns, collaborate with regional teams, and deploy AI-enhanced marketing tactics to boost engagement and conversions, while managing analytics and spend.

The role requires a strong track record in digital marketing leadership, SEO, paid media, and content strategies within multinational

Qualifications

• Bachelor's degree in Marketing or equivalent is required.
• 7+ years hands-on digital marketing campaign implementation experience preferred in a large international company.
• Experience with KPI setting, measurement, and optimizing across digital touchpoints.

Responsibilities

• Design and implement the local digital marketing priorities aligned with business strategy.
• Define and run local B2B and B2C digital campaigns across end-to-end journeys.
• Drive digital transformation with global/local teams and optimize A&P spend.

Skills

Digital strategy

Campaign management

Analytics & KPIs

AI in marketing

Education

Bachelor's in Marketing or equivalent

Tools

Salesforce Marketing Cloud

Programmatic advertising platforms

Job description

Syngenta Group seeks a Digital Marketing Transformation Lead to drive local and global digital marketing strategies, increasing maturity and presence across commercial units. You will lead omnichannel campaigns, collaborate with regional teams, and deploy AI-enhanced marketing tactics to boost engagement and conversions, while managing analytics and spend.

The role requires a strong track record in digital marketing leadership, SEO, paid media, and content strategies within multinational