Entry-Level Google Ads Specialist & Media Buyer

TDMC (The Digital Media Collective); Durban; On-site; ZAR 240,000 - 360,000; Full time

Job summary

TDMC (The Digital Media Collective) is seeking a Junior Google Account Manager with a focus on Google Ads to join our performance marketing team in Durban. This entry-level role is designed for graduates or early-career professionals eager to develop hands-on expertise under seniors.

You will support Google Ads campaigns across e-commerce and lead generation clients, balancing technical execution with clear client communication. A data-curious mindset and growth potential are essential.

Qualifications

• 0–1 year of hands-on experience in paid media or digital marketing, including exposure to Google Ads.
• Understanding of Google Ads campaign types: Search, Shopping, Display and/or Video.
• Active Google Ads certifications in at least one discipline (Search preferred).
• Bachelor's degree in Marketing, Advertising, Communications, or related field or equivalent practical experience.
• Analytical mindset with ability to interpret data and optimise campaigns.
• Clear written and verbal communication to explain performance data to non-technical stakeholders.
• Familiarity with GA4, conversion tracking, and basic attribution concepts is a plus.

Responsibilities

• Support day-to-day management of Google Ads campaigns across client portfolio.
• Assist senior account managers as secondary contact for designated clients.
• Prepare monthly performance updates and participate in client meetings.
• Collaborate with internal teams on integrated e-commerce and lead generation solutions.
• Assist in campaign structuring, audience creation, exclusion lists, and basic conversion tracking.
• Set up and monitor Shopping feeds and Merchant Centre diagnostics.
• Analyse Search Term Reports and apply negative keywords; assist in A/B tests.
• Monitor budgets and spend to support fiscal responsibility.
• Track metrics like impression share, ROAS, CPA, and CTR; escalate anomalies.

Skills

Paid media

Google Ads

Data analysis

Client communication

GA4 basics

Looker Studio

GTM familiarity

E-commerce awareness

Education

Bachelor's degree in Marketing/Advertising/Communications

Tools

Looker Studio

Google Tag Manager (GTM)

Google Merchant Centre

Basecamp

Job description

TDMC (The Digital Media Collective) is seeking a Junior Google Account Manager with a focus on Google Ads to join our performance marketing team in Durban. This entry-level role is designed for graduates or early-career professionals eager to develop hands-on expertise under seniors.

You will support Google Ads campaigns across e-commerce and lead generation clients, balancing technical execution with clear client communication. A data-curious mindset and growth potential are essential.