Entertainment Marketing Manager: Live Events & Growth

Placements24; Randburg; On-site; ZAR 900,000 - 1,200,000; Full time

Benefits offered by this job

Bonus program

Health + retirement

Development opportunities

Cultural events in Randburg

Job summary

Placements24 is seeking a strategic Marketing Manager specializing in entertainment to spearhead promotional campaigns in Randburg.

You will lead a dedicated marketing team, manage budgets, and collaborate with internal and external stakeholders to boost brand awareness, audience engagement, and ticket sales across Gauteng.

The role focuses on live events and media campaigns, with a strong emphasis on digital channels and data-driven decision making.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or related field.
• Minimum of 5 years in marketing with arts/entertainment focus.
• Proven track record in live events or media campaigns.
• Strong digital marketing, analytics, and CRM proficiency.
• Excellent leadership and project management skills.

Responsibilities

• Develop and implement marketing strategies for entertainment products and events.
• Manage the marketing budget to maximize ROI.
• Oversee digital marketing: social media, content, email, paid ads.
• Collaborate with PR to secure media coverage.
• Analyze campaigns and report insights and recommendations.
• Lead and mentor a marketing team.

Skills

Digital marketing

Campaign strategy

Leadership

Communication

Education

Bachelor's degree in Marketing, Communications, Business Administration

Tools

CRM systems

Analytics tools

Social media management tools

Job description

Placements24 is seeking a strategic Marketing Manager specializing in entertainment to spearhead promotional campaigns in Randburg.

You will lead a dedicated marketing team, manage budgets, and collaborate with internal and external stakeholders to boost brand awareness, audience engagement, and ticket sales across Gauteng.

The role focuses on live events and media campaigns, with a strong emphasis on digital channels and data-driven decision making.