E-commerce Growth Specialist: Digital Merch & Analytics

Placements24; Polokwane; Hybrid; ZAR 180,000 - 320,000; Full time

Benefits offered by this job

Competitive salary and bonuses

Health and wellness benefits

Staff discounts on online purchases

Professional development in digitalマーケ

Job summary

Placements24 is seeking an E-commerce Retail Specialist to enhance the online retail presence in Polokwane. This hybrid role involves managing product listings, online merchandising, campaign execution, and analyzing website performance to boost online sales and optimize the digital customer experience.

The role requires proven e-commerce or digital marketing experience in retail, strong analytical skills, and proficiency in CMS and web analytics tools.

Qualifications

• Proven experience in e-commerce management or digital marketing within a retail context.
• Strong understanding of e-commerce platforms, online sales funnels, and digital marketing tools.
• Excellent analytical skills with the ability to interpret data and translate it into actionable insights.
• Proficiency in SEO, SEM, and social media marketing strategies.
• Strong written and verbal communication skills.
• Experience with content management systems (CMS) and web analytics tools.

Responsibilities

• Manage and update product listings on the e-commerce platform, ensuring accuracy and appeal.
• Develop and execute online merchandising strategies to maximize product visibility and sales.
• Plan and implement digital marketing campaigns (e.g., email, social media, paid ads) to drive traffic and conversions.
• Analyze website traffic, sales data, and customer behavior to identify trends and opportunities for improvement.
• Monitor competitor activities and industry trends to maintain a competitive edge.
• Collaborate with the marketing and IT teams to ensure the website functions optimally and provides a positive user experience.

Skills

E-commerce management

Digital marketing

Retail experience

SEO

SEM

Social media marketing

Web analytics

CMS

Analytical thinking

Data interpretation

Tools

Google Analytics

CMS

Job description

Placements24 is seeking an E-commerce Retail Specialist to enhance the online retail presence in Polokwane. This hybrid role involves managing product listings, online merchandising, campaign execution, and analyzing website performance to boost online sales and optimize the digital customer experience.

The role requires proven e-commerce or digital marketing experience in retail, strong analytical skills, and proficiency in CMS and web analytics tools.