ROI-Driven E-commerce Marketing Specialist

Placements24; Polokwane; Hybrid; ZAR 360,000 - 480,000; Full time

Benefits offered by this job

Performance-based bonuses

Learning opportunities

Discounts on company products

Medical benefits

Job summary

Placements24 in Polokwane is seeking a results-oriented E-commerce Digital Marketing Specialist to drive online sales and brand growth through strategic digital campaigns across SEM, SEO, social media, and email.

You will analyze performance data, report insights, and collaborate with design and product teams to ensure marketing efforts align with business goals while staying ahead of industry trends.

Qualifications

• Bachelor's degree in Marketing, Digital Media, Business, or related field.
• 3–5 years of digital marketing experience with a focus on e-commerce.
• Proven SEO, SEM (Google Ads), social ads, and email marketing experience.
• Proficiency with web analytics tools like Google Analytics.
• Strong analytical, communication, and collaboration skills.

Responsibilities

• Plan, execute, and optimize digital marketing campaigns across SEM, SEO, social, and email.
• Analyze campaign data, generate reports, and recommend improvements to boost ROI.
• Manage SEO strategy for the e-commerce site to improve visibility.
• Create content for blogs, social posts, and newsletters to drive engagement.
• Collaborate with design and product teams to align marketing with business goals.
• Stay updated on digital marketing trends, tools, and best practices.

Skills

Digital marketing

SEO

SEM

Social media advertising

Email marketing

Analytics

Education

Bachelor's degree

Tools

Google Analytics

Google Ads

Job description

Placements24 in Polokwane is seeking a results-oriented E-commerce Digital Marketing Specialist to drive online sales and brand growth through strategic digital campaigns across SEM, SEO, social media, and email.

You will analyze performance data, report insights, and collaborate with design and product teams to ensure marketing efforts align with business goals while staying ahead of industry trends.