E-commerce Growth Marketing Specialist

Placements24; LegKraal Gate; Hybrid; ZAR 180,000 - 300,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Professional development

Performance incentives

Growth opportunities

Job summary

Placements24 is seeking a Digital Marketing Specialist to grow its e-commerce and social media presence in Mahikeng. You will execute campaigns to boost visibility, traffic, and sales while managing paid ads and SEO.

You will craft content, analyze performance, and work with the e-commerce team to optimize the customer journey from engagement to purchase. A related Bachelor's degree is preferred.

Qualifications

• Proven experience in digital marketing with focus on e-commerce and social media campaigns.
• Success in managing paid search (SEM) and paid social media campaigns.
• Proficiency with SEO tools and website optimization techniques.
• Experience with email marketing platforms and CRM systems.
• Strong analytical skills to interpret data and generate insights.

Responsibilities

• Develop, implement, and manage online marketing campaigns across social media, Google Ads, and email channels.
• Optimize website content and structure for SEO to improve organic rankings and traffic.
• Create compelling ad copy, landing pages, and emails to drive conversions.
• Monitor and analyze campaign performance data and metrics to identify optimization opportunities.
• Collaborate with the e-commerce team to ensure a smooth customer journey from engagement to purchase.
• Stay up-to-date with digital marketing trends and best practices in e-commerce.

Skills

Digital marketing

E-commerce campaigns

Data analytics

Email marketing

Strategic thinking

Education

Bachelor's degree in Marketing or related field

Tools

Google Ads

SEO tools

CRM platforms

Email marketing platforms

Job description

Placements24 is seeking a Digital Marketing Specialist to grow its e-commerce and social media presence in Mahikeng. You will execute campaigns to boost visibility, traffic, and sales while managing paid ads and SEO.

You will craft content, analyze performance, and work with the e-commerce team to optimize the customer journey from engagement to purchase. A related Bachelor's degree is preferred.