Digital Marketing Specialist - Remote

Placements24; Centurion; Hybrid; ZAR 300,000 - 540,000; Full time

Job summary

Placements24's client is seeking a highly skilled Digital Marketing Specialist to join a fully remote team serving communities across South Africa. You will develop and execute campaigns across social media, email, SEO, and paid ads to raise awareness and drive donations.

The role requires strong content creation and copywriting abilities, proficient use of SEO/SEM and analytics, and the ability to work autonomously in a remote setup while collaborating with a distributed team.

Qualifications

• Proven experience as a Digital Marketing Specialist or similar role with a strong campaign portfolio.
• Proficiency in SEO/SEM, Google Analytics, social media marketing tools, and email marketing platforms.
• Excellent content creation and copywriting skills.
• Ability to work independently and meet deadlines in a remote environment.
• Strong analytical skills and data-driven thinking.
• Familiarity with the non-profit sector is a plus.

Responsibilities

• Develop, implement, and manage digital marketing campaigns across social media, email, SEO, and paid ads.
• Create engaging content for website, social media, and email channels.
• Analyze campaign performance using web analytics and provide optimization insights.
• Manage the organization’s social media presence and foster brand loyalty.
• Conduct market research and competitor analysis to identify opportunities.
• Collaborate with stakeholders to ensure brand consistency with organizational goals.

Skills

Digital Marketing

SEO/SEM

Google Analytics

Content Creation

Copywriting

Remote work

Tools

Social Media Tools

Email Marketing Platforms

Job description

About the Role

Our client is looking for a highly skilled and creative Digital Marketing Specialist to join their growing team, operating entirely remotely. In this role, you will be responsible for developing and executing innovative digital marketing campaigns to enhance our client's online presence and support their charitable mission. You will leverage a range of digital channels to drive awareness, engagement, and donations, working autonomously and collaboratively with remote team members across various functions. This is an ideal opportunity for a digital marketing expert who thrives in a remote setting and is passionate about using their skills for social good, contributing to initiatives that benefit communities across South Africa .

Key Responsibilities

• Develop, implement, and manage innovative digital marketing campaigns across multiple platforms including social media, email, SEO, and paid advertising.
• Create engaging and compelling content (text, image, video) for website, social media, and email marketing channels.
• Analyze campaign performance using web analytics tools, providing actionable insights and recommendations for optimization.
• Manage the organization's social media presence, fostering community interaction and brand loyalty.
• Conduct market research and competitor analysis to identify new opportunities and stay ahead of digital marketing trends.
• Collaborate with internal stakeholders to ensure brand consistency and alignment of marketing efforts with organizational goals.

Requirements

• Proven experience as a Digital Marketing Specialist or similar role, with a strong portfolio of successful campaigns.
• Proficiency in SEO/SEM, Google Analytics, social media marketing tools, and email marketing platforms.
• Excellent content creation and copywriting skills.
• Ability to work independently, manage time effectively, and meet deadlines in a remote environment .
• Strong analytical skills and data-driven thinking.
• Familiarity with the non‑profit sector and a passion for charitable causes is a plus.

Benefits

• Competitive salary and performance-based incentives.
• Fully remote work environment offering flexibility and work-life balance.
• Opportunities for professional development and continuous learning in digital marketing.
• Contribution to meaningful charitable causes and community impact.
• Access to modern digital marketing tools and technologies.