Digital Marketing Specialist - Arts & Entertainment

Placements24; Centurion; Hybrid; ZAR 360,000 - 600,000; Full time

Benefits offered by this job

Remote-friendly work environment

Professional development resources

Access to online learning platforms

Flexible work hours

Job summary

Placements24 is seeking a creative and data-driven Digital Marketing Specialist to join a remote team focused on Arts & Entertainment. You will develop and implement innovative digital campaigns to promote artistic projects and engage audiences worldwide, leveraging analytics to optimize performance.

You will craft compelling content, manage social media, and collaborate with partners to ensure marketing initiatives align with project objectives in a flexible, remote-first environment.

Qualifications

• Proven experience as a Digital Marketing Specialist or similar role.
• Demonstrated success in developing online campaigns, preferably in Arts & Entertainment.
• Proficiency with social media management tools, email marketing software, and analytics platforms.

Responsibilities

• Develop and execute digital marketing campaigns across social, email, SEO/SEM, and content marketing.
• Create engaging content for social, blogs, and website copy tailored to audience segments.
• Monitor and report campaign performance with analytics and provide optimization insights.
• Grow and manage social media presence and brand awareness.
• Collaborate with internal teams and external partners to align marketing with business and artistic goals.

Skills

Digital marketing

SEO/SEM

Analytics

Content creation

Copywriting

Social media management

Tools

Google Analytics

Email marketing software

Social media tools

Job description

About the Role

Our client is looking for a creative and data-driven Digital Marketing Specialist to join their remote team, focusing on the Arts & Entertainment sector. This position will play a key role in developing and implementing innovative digital marketing strategies to promote various artistic endeavors and entertainment properties. You will be responsible for driving online visibility, engaging target audiences, and ultimately contributing to the success of our client's projects through effective digital campaigns. This is an ideal opportunity for a motivated professional seeking to leverage their digital marketing expertise in a flexible, remote-first environment, collaborating with a team dedicated to excellence and artistic impact.

Key Responsibilities

• Develop and execute comprehensive digital marketing campaigns across various channels, including social media, email marketing, SEO/SEM, and content marketing.
• Create engaging and shareable content, including social media updates, blog posts, and website copy, tailored to specific audience segments.
• Monitor, analyze, and report on campaign performance using analytics tools (e.g., Google Analytics), providing insights and recommendations for optimization.
• Manage and grow social media presence, fostering community engagement and increasing brand awareness.
• Collaborate with internal teams and external partners to ensure marketing initiatives are aligned with overall business and artistic objectives.

Requirements

• Proven experience as a Digital Marketing Specialist or similar role, with a strong understanding of the digital marketing landscape.
• Demonstrated success in developing and managing successful online marketing campaigns, particularly within the Arts & Entertainment industry.
• Proficiency with digital marketing tools and platforms, including social media management tools, email marketing software, and analytics platforms.
• Excellent copywriting and communication skills, with a creative flair for content creation.
• Ability to work autonomously, manage time effectively, and meet deadlines in a remote work setting.

Benefits

• Competitive salary commensurate with experience and remote work flexibility.
• Opportunity to work on diverse and exciting projects within the vibrant Arts & Entertainment industry.
• Access to professional development resources and online learning platforms.
• Collaborative and supportive remote team environment focused on innovation.
• Contribution to the growth and success of artistic and entertainment ventures through impactful marketing strategies.