Digital Marketing and Website Administrator

BKB Ltd; Oos-Kaap; On-site; ZAR 134,000 - 201,000; Full time

Job summary

Barn & Beyond is seeking a Website and Digital Marketing Administrator to maintain online listings, update website content and market agricultural equipment across digital platforms. The role requires accuracy, independent work and strong admin support to the team.

Responsibilities include content creation, listing templates, daily website updates and social media marketing via Facebook, Instagram and WhatsApp Channels. Afrikaans-English bilingual applicants are preferred.

Qualifications

• Grade 12 with at least 3 years in an administrative environment
• Basic WordPress knowledge
• Experience using Facebook, Instagram and WhatsApp Channels
• Good understanding of social media marketing and content creation
• Experience in website administration
• Interest in agriculture, farm equipment and the agricultural industry
• Bilingual (Afrikaans and English)
• Valid driver's licence

Responsibilities

• Inspect and verify agricultural equipment and implements received for advertising and online marketing purposes
• Collect, organise and accurately capture product and equipment information
• Create, update and maintain listing templates for equipment and implements
• Upload and maintain equipment listings on the Barn & Beyond website and Events Page
• Ensure website content is updated daily and remains accurate and relevant
• Upload and market equipment on Facebook, Instagram and WhatsApp Channels
• Maintain daily visibility of equipment and listings across all digital platforms
• Assist with the creation of marketing content and promotional campaigns
• Monitor and respond to online enquiries and direct leads to the relevant personnel
• Follow up on sold equipment and ensure listings are updated or removed timeously
• Identify unsold equipment and assist with remarketing efforts to maximise exposure
• Maintain accurate records of listings, enquiries and sales activity
• Ensure all digital content aligns with company standards and branding requirements
• Provide general administrative support to the Barn & Beyond team
• Perform administrative duties as required

Skills

Computer literacy

English

Afrikaans

Organisational skills

Graphic design basics

Time management

Independent work

Education

Grade 12

Tools

WordPress

Job description

Barn & Beyond is seeking a dynamic, organised and detail-oriented Website and Digital Marketing Administrator to join our team.

The successful candidate will be responsible for maintaining online equipment listings, updating website content, creating product templates, and marketing agricultural equipment across various digital platforms. The role requires a proactive individual who can ensure continuous visibility of products while providing efficient administrative support to the Barn & Beyond team.

JOB REQUIREMENTS

QUALIFICATIONS, KNOWLEDGE AND EXPERIENCE

• Grade 12 with at least three years' experience in an administrative environment
• Basic WordPress knowlege
• Experience using Facebook, Instagram and WhatsApp Channels
• Good understanding of social media marketing and content creation
• Experience in website administration
• Interest in agriculture, farm equipment and the agricultural industry
• Bilingual (Afrikaans and English)
• Valid driver's licence

SKILLS

• Excellent computer literacy
• Good written and verbal communication skills in English and Afrikaans
• Strong organisational and administrative skills
• Basic graphic design skills
• Excellent planning and time management skills
• Ability to work independently and use initiative

COMPETENCIES

• High level of accuracy and attention to detail
• Ability to work independently and use initiative
• Creative approach to digital marketing and content creation
• Ability to build positive working relationships with clients and colleagues
• Self-motivated and proactive
• Professionalism and accountability
• Customer service orientation

KEY RESPONSIBILITIES:

• Inspect and verify agricultural equipment and implements received for advertising and online marketing purposes
• Collect, organise and accurately capture product and equipment information
• Create, update and maintain listing templates for equipment and implements
• Upload and maintain equipment listings on the Barn & Beyond website and Events Page
• Ensure website content is updated daily and remains accurate and relevant
• Upload and market equipment on Facebook, Instagram and WhatsApp Channels
• Maintain daily visibility of equipment and listings across all digital platforms
• Assist with the creation of marketing content and promotional campaigns
• Monitor and respond to online enquiries and direct leads to the relevant personnel
• Follow up on sold equipment and ensure listings are updated or removed timeously
• Identify unsold equipment and assist with remarketing efforts to maximise exposure
• Maintain accurate records of listings, enquiries and sales activity
• Ensure all digital content aligns with company standards and branding requirements
• Provide general administrative support to the Barn & Beyond team
• Perform administrative duties as required