Digital Insights Analyst

99 Cents; Cape Town; On-site; ZAR 300,000 - 540,000; Full time

Job summary

99 Cents in Cape Town seeks a data analyst passionate about turning performance data into practical recommendations. You will work across datasets, create reports and dashboards, and tell data stories that drive strategy across client teams.

You will collect, clean and analyse data from websites, apps, ecommerce, social channels and market trends, translate findings into actionable insights, and contribute to post-campaign analyses and ongoing reporting templates.

Qualifications

• Collect, clean, validate and analyse data from diverse sources.
• Ensure reporting quality through governance and data quality practices.
• Translate data findings into actionable business insights.

Responsibilities

• Collect, clean, validate and analyse data from diverse sources.
• Apply robust data-quality practices to ensure reports are accurate and reliable.
• Interrogate datasets to identify trends, correlations and opportunities for improvement.
• Develop clear reports, visualisations, dashboards and data stories for decision-making across teams.
• Translate analysis into concise, commercially relevant insights and actionable recommendations.
• Support post-campaign analyses against KPIs and briefing parameters.
• Produce regular channel and campaign-performance reports with key metrics and learnings.
• Maintain consistency across reporting templates and data definitions.
• Research new analytics approaches, data sources, tools and industry trends.
• Share learning and data best practices with the wider team.

Skills

Data analysis

Reporting

Dashboards

Data storytelling

Job description

This is an opportunity for someone who enjoys working across multiple datasets, spotting patterns that others may miss, and making information clear through reporting, dashboards and visual storytelling. You will play an important role in turning performance data into practical recommendations for clients and agency teams.

What you’ll do

• Collect, clean, validate and analyse data from a wide range of sources, including websites, mobile apps, e-commerce platforms, social media, media reports, advertising channels, consumer data and market-trends platforms.
• Apply robust data-quality and governance practices to ensure reporting is accurate, consistent and reliable.
• Interrogate campaign, channel, consumer and category datasets to identify trends, correlations, performance drivers and opportunities for improvement.
• Develop clear reports, visualisations, charts, dashboards and data stories that support decision-making across Strategy, Client Service, Creative and Digital teams.
• Translate analysis into concise, commercially relevant insights and actionable strategic recommendations.
• Support the development of post-campaign analyses against agreed campaign objectives, KPIs and briefing parameters.
• Produce regular channel and campaign-performance reports, highlighting key metrics, trends, learnings and optimisation opportunities.
• Maintain consistency across reporting templates, data definitions and deliverables.
• Research new analytics approaches, data sources, tools, industry trends and relevant thought leadership.
• Share useful learning, data best practice and fresh insight with the wider team and agency.