Digital Content Creator & Strategist

Placements24; Pretoria; Hybrid; ZAR 300,000 - 520,000; Full time

Job summary

Placements24 is seeking a creative Digital Content Creator to join their fully remote team. You will conceptualize, create and distribute engaging content across blogs, websites, social channels and emails, driving online engagement.

The ideal candidate has strong writing, design sensibility, SEO know-how, and a proven content portfolio. Bachelor’s degree in Marketing, Communications or related field is required, with experience in Canva, WordPress and video editing a plus.

Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, English, or related field.
• Proven experience as Content Creator or Digital Marketer with portfolio.
• Excellent writing, editing and proofreading skills.
• Proficiency in Canva and Adobe Creative Suite; WordPress familiarity a plus.
• Strong SEO understanding and content optimization experience.
• Experience with social media tools and analytics.

Responsibilities

• Develop and execute a comprehensive digital content strategy aligned with marketing goals.
• Create high-quality content including blog posts, social media updates, infographics, videos, and website copy.
• Optimize content for search engines (SEO) to increase organic visibility and traffic.
• Manage social media channels, including scheduling, posting, and community engagement.
• Collaborate with marketing and design teams to ensure content is on-brand.
• Analyze content performance metrics and adjust strategy based on data.
• Identify trending topics and opportunities for new content creation.
• Assist in development of email marketing campaigns and promotional materials.
• Maintain a consistent brand voice across all digital platforms.
• Stay up-to-date with latest content marketing trends and digital media technologies.

Skills

Content creation

SEO basics

Social media management

Copywriting

Education

Bachelor's degree

Tools

Canva

Adobe Creative Suite

WordPress

Video editing

Job description

About the Role

Our client, a fast-growing tech startup, is seeking a creative and strategic Digital Content Creator to join their remote team. This role is perfect for someone passionate about crafting engaging digital narratives and driving online engagement. You will be responsible for conceptualizing, creating, and distributing compelling content across various digital platforms, including social media, blogs, websites, and email campaigns. The ideal candidate has a keen eye for design, exceptional writing skills, and a solid understanding of content marketing best practices. This is a fully remote position, offering flexibility and the opportunity to work with a dynamic and innovative company from anywhere.

Key Responsibilities

• Develop and execute a comprehensive digital content strategy aligned with marketing goals.
• Create high-quality, engaging content including blog posts, social media updates, infographics, videos, and website copy.
• Optimize content for search engines (SEO) to increase organic visibility and traffic.
• Manage social media channels, including content scheduling, posting, and community engagement.
• Collaborate with marketing and design teams to ensure content is visually appealing and on-brand.
• Analyze content performance metrics and adjust strategy based on data insights.
• Identify trending topics and opportunities for new content creation.
• Assist in the development of email marketing campaigns and promotional materials.
• Maintain a consistent brand voice and tone across all digital platforms.
• Stay up-to-date with the latest content marketing trends and digital media technologies.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
• Proven experience as a Content Creator, Digital Marketer, or similar role, with a strong portfolio of digital content.
• Excellent writing, editing, and proofreading skills.
• Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing software is a plus.
• Strong understanding of SEO principles and content optimization techniques.
• Experience with social media management tools (e.g., Hootsuite, Buffer).
• Familiarity with content management systems (CMS) like WordPress.
• Ability to work independently and manage multiple projects in a remote setting.
• Strong analytical skills and ability to interpret content performance data.
• Creative mindset with a passion for storytelling and digital media.

Benefits

• This fully remote position offers a competitive salary, flexible working hours, and the opportunity to work with a forward-thinking company.
• You will have access to the latest digital tools and technologies, opportunities for professional growth, and the ability to contribute directly to the company's online success from the comfort of your home office.
• Join a collaborative team that values creativity and innovation.