Digital Communications Lead

Placements24; Stellenbosch; Hybrid; ZAR 900,000 - 1,300,000; Full time

Benefits offered by this job

remote-friendly culture

Health insurance

Home office stipend

Paid time off

Professional development access

Cutting-edge tools

Job summary

Placements24 is seeking a Senior Digital Communications Lead for a fully remote role based in South Africa. You will spearhead digital strategies, oversee websites and social channels, and drive content, SEO/SEM, and email marketing while mentoring a remote team.

The ideal candidate has 6-8 years in digital comms, strong analytics, and proven leadership in remote settings, with a focus on brand consistency and cutting-edge digital practices.

Qualifications

• Master's degree in Digital Marketing, Communications, Marketing, or a related field.
• 6-8 years of progressive experience in digital communications, digital marketing, and social media management.
• Proven success in developing and implementing digital communication strategies.
• Expertise in SEO, SEM, content marketing, social media strategy, and analytics.
• Strong understanding of website management, CMS, and digital advertising platforms.
• Excellent written and verbal communication skills with a creative and strategic mindset.
• Proven leadership experience, preferably in managing remote teams.

Responsibilities

• Develop and execute comprehensive digital communication strategies to enhance online presence and brand awareness.
• Manage all aspects of the company's website, social media platforms, and other digital channels.
• Create engaging and high-quality digital content, including articles, videos, infographics, and social media posts.
• Oversee online advertising campaigns and manage digital marketing budgets.
• Monitor online conversations, manage social media community engagement, and respond to inquiries.
• Analyze digital performance metrics, providing insights and recommendations for optimization.
• Stay ahead of digital marketing trends, emerging technologies, and best practices.
• Collaborate with cross-functional teams to ensure brand consistency across all digital touchpoints.
• Lead and mentor a remote team of digital marketing and content specialists.
• Develop and implement strategies for SEO, SEM, and email marketing.

Skills

Digital marketing

Social media management

Content strategy

SEO

SEM

Analytics

CMS

Team leadership

Education

Master's degree in Digital Marketing or related field

Tools

Google Analytics

Marketing automation platforms

Job description

About the Role

Our client, a forward-thinking organization, is actively seeking a highly skilled and innovative Digital Communications Lead to join their team. This position is based in **Stellenbosch, Western Cape**, but is designed as a fully remote role, offering unparalleled flexibility and the opportunity to work from anywhere within **South Africa**. You will be responsible for spearheading the company's digital communication strategies, managing online presence, and driving engagement through various digital channels. The ideal candidate is a visionary leader with extensive experience in digital marketing, social media management, content strategy, and online reputation management. This role requires a proactive approach to identify emerging digital trends and leverage them to enhance our client's brand visibility and achieve strategic communication objectives. Join a company that embraces remote work culture and values digital innovation.

Key Responsibilities

• Develop and execute comprehensive digital communication strategies to enhance online presence and brand awareness.
• Manage all aspects of the company's website, social media platforms, and other digital channels.
• Create engaging and high-quality digital content, including articles, videos, infographics, and social media posts.
• Oversee online advertising campaigns and manage digital marketing budgets.
• Monitor online conversations, manage social media community engagement, and respond to inquiries.
• Analyze digital performance metrics, providing insights and recommendations for optimization.
• Stay ahead of digital marketing trends, emerging technologies, and best practices.
• Collaborate with cross-functional teams to ensure brand consistency across all digital touchpoints.
• Lead and mentor a remote team of digital marketing and content specialists.
• Develop and implement strategies for SEO, SEM, and email marketing.

Requirements

• Master's degree in Digital Marketing, Communications, Marketing, or a related field.
• Minimum of 6-8 years of progressive experience in digital communications, digital marketing, and social media management.
• Demonstrated success in developing and implementing effective digital communication strategies.
• Expertise in SEO, SEM, content marketing, social media strategy, and analytics.
• Strong understanding of website management, content management systems (CMS), and digital advertising platforms.
• Excellent written and verbal communication skills, with a creative and strategic mindset.
• Proven leadership experience, preferably in managing remote teams.
• Ability to work autonomously, manage time effectively, and meet deadlines in a remote setting.
• Experience with web analytics tools (e.g., Google Analytics) and marketing automation platforms.
• Familiarity with the Western Cape digital landscape is a plus.

Benefits

• Highly competitive salary package designed for remote professionals.
• Full remote work flexibility, allowing work from any location in South Africa.
• Opportunity to lead digital strategy for a dynamic and innovative organization.
• Comprehensive health, dental, and vision insurance.
• Generous allowance for home office setup and professional development.
• Generous paid time off and annual leave.
• Access to cutting-edge digital tools and resources.
• Collaborative and supportive virtual team environment.