Copywriter

Placements24; Polokwane; On-site; ZAR 180,000 - 300,000; Full time

Benefits offered by this job

Competitive salary

Health insurance

Paid time off

Professional development

Office in Polokwane

Job summary

Placements24 in Polokwane is seeking a creative Copywriter to join our marketing team. You'll craft clear, persuasive copy for websites, ads, brochures, social media, and emails, ensuring alignment with brand voice.

You will edit, optimize for SEO, research trends, and collaborate with designers and stakeholders to deliver compelling content across multiple channels in an office setting.

Qualifications

• Proven experience as a Copywriter or similar role with a diverse portfolio.
• Excellent writing, editing, and proofreading skills.
• Ability to write for multiple marketing channels.
• Understanding of SEO and keyword incorporation.
• Strong research skills.
• CMS experience is a plus.

Responsibilities

• Write clear, concise, and engaging copy for marketing collateral, website content, email campaigns, social media posts, and advertisements.
• Develop creative concepts and messaging aligned with brand voice and marketing objectives.
• Research industry trends, customer needs, and competitor activities to inform content creation.
• Edit and proofread copy to ensure accuracy, clarity, and consistency in tone and style.
• Collaborate with designers, marketers, and other stakeholders to ensure copy meets project requirements.
• Adapt writing style and tone for different target audiences and communication channels.

Skills

Copywriting

Editing

Proofreading

SEO basics

Research skills

CMS experience

Tools

CMS

Job description

About the Role

Our client is looking for a creative and skilled Copywriter to join their marketing team in Polokwane . This role is essential for crafting compelling and persuasive copy that drives engagement, communicates brand value, and supports various marketing initiatives. You will be responsible for developing clear, concise, and impactful written content for a wide range of materials, including websites, advertisements, brochures, social media, and email campaigns. This is an excellent opportunity for a wordsmith to contribute to the brand's narrative and influence customer perception in a dedicated office environment.

Key Responsibilities

• Write clear, concise, and engaging copy for marketing collateral, website content, email campaigns, social media posts, and advertisements.
• Develop creative concepts and compelling messaging that aligns with the brand's voice and marketing objectives.
• Research industry trends, customer needs, and competitor activities to inform content creation.
• Edit and proofread copy to ensure accuracy, clarity, and consistency in tone and style.
• Collaborate with designers, marketers, and other stakeholders to ensure copy meets project requirements.
• Adapt writing style and tone for different target audiences and communication channels.

Requirements

• Proven experience as a Copywriter or similar role, with a strong portfolio showcasing diverse writing samples.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Ability to write clear, concise, and persuasive copy for various marketing channels.
• Understanding of SEO principles and how to incorporate keywords naturally into content.
• Strong research skills and the ability to grasp complex concepts quickly.
• Experience with content management systems (CMS) is a plus.

Benefits

• Competitive salary package based on experience and qualifications.
• Comprehensive health insurance and wellness programs.
• Paid time off and company holidays.
• Opportunities for professional development and training in copywriting and marketing.
• A collaborative and creative office setting in Polokwane.