Copywriter

Placements24; Paarl; Hybrid; ZAR 200,000 - 320,000; Full time

Benefits offered by this job

Competitive salary

Health benefits

Professional development

Creative work environment

Hybrid work-life balance

Job summary

Placements24 in Paarl is seeking a talented Copywriter to join their creative team. You will craft compelling content for marketing channels, shaping narratives that reflect the brand voice and resonate with the target audience to drive engagement and conversions.

You will collaborate with designers and marketers, ensure copy supports visual elements, and continually refine tone. The role offers a hybrid work arrangement and opportunities for professional development within a collaborative

Qualifications

• Proven experience as a Copywriter with published portfolio.
• Excellent writing, editing, and proofreading with attention to detail.
• Ability to adapt voice to diverse audiences and brand tones.
• Bachelor's degree in a related field.

Responsibilities

• Write clear, concise copy for marketing materials (website content, ads, brochures, social media, emails, product descriptions).
• Develop creative concepts and narratives aligned with brand voice and objectives.
• Collaborate with designers and marketers to support visuals and campaigns.
• Proofread and edit copy for accuracy, grammar, and consistency.
• Research industry topics to generate fresh content ideas.

Skills

Copywriting experience

Portfolio

Writing

Editing

Proofreading

SEO knowledge

Education

Bachelor's degree in English, Journalism, Marketing, Communications

Job description

About the Role

Our client is seeking a talented Copywriter to join their creative team in Paarl . This role is responsible for crafting compelling and persuasive written content for a variety of marketing and communication channels. You will play a key role in developing engaging narratives that capture the brand's voice and resonate with the target audience, driving engagement and conversions. This position offers the chance to contribute creatively to diverse projects.

Key Responsibilities

• Write clear, concise, and engaging copy for marketing materials, including website content, advertisements, brochures, social media posts, email campaigns, and product descriptions.
• Develop creative concepts and compelling narratives that align with brand voice and marketing objectives.
• Collaborate with designers, marketers, and other stakeholders to ensure copy effectively supports visual elements and campaign goals.
• Proofread and edit copy to ensure accuracy, grammar, and consistency in tone and style.
• Research industry-related topics to generate fresh ideas for content creation.

Requirements

• Proven experience as a Copywriter or similar role, with a strong portfolio of published work.
• Excellent writing, editing, and proofreading skills with exceptional attention to detail.
• Ability to adapt writing style to different target audiences and brand voices.
• Familiarity with SEO principles and content optimization is a plus.
• Bachelor's degree in English, Journalism, Marketing, Communications, or a related field.

Benefits

• Competitive salary and performance bonuses.
• Comprehensive health and wellness benefits.
• Opportunities for professional development and skill enhancement.
• A creative and collaborative work environment.
• Hybrid work arrangement for a flexible work-life balance.