Content Writer - Marketing

Placements24; Pretoria; Hybrid; ZAR 360,000 - 480,000; Full time

Benefits offered by this job

Health benefits

Professional development

Creative team environment

Hybrid work schedule

Wellness program

Job summary

Placements24 is seeking a talented Content Writer to join our marketing team in Pretoria. You will craft SEO-friendly website, blog, and social content, shaping the brand voice and messaging across communications.

A strong portfolio and storytelling ability are essential.

Qualifications

• Bachelor's degree in English, Journalism, Marketing, Communications or related field.
• 2+ years of professional experience as Content Writer, Copywriter, or similar role.
• Excellent writing, editing and proofreading skills with a strong portfolio.
• Familiarity with SEO principles and content optimization techniques.
• Ability to research and synthesize information from various sources.
• Experience with content management systems (CMS) is a plus.

Responsibilities

• Write clear, concise, and engaging copy for website pages, blog posts, articles, and social media updates.
• Develop creative marketing materials, including brochures, email campaigns, and ad copy.
• Conduct keyword research and implement SEO best practices to optimize content for search engines.
• Edit and proofread content to ensure accuracy, clarity, and adherence to brand guidelines.
• Collaborate with marketing, design, and product teams to understand project requirements and deliver high-quality content.
• Adapt writing style to suit different audiences and platforms.

Skills

Writing & editing

SEO basics

Research skills

Content strategy

Education

Bachelor's degree in English/Journalism/Marketing/Communications

Tools

CMS

Job description

About the Role

Our client is seeking a talented and versatile Content Writer to join their marketing team in Pretoria . This role will involve crafting compelling and SEO-friendly content for various platforms, including websites, blogs, social media, and marketing collateral. You will play a key role in shaping the brand's voice and message, ensuring consistency and impact across all communications. The ideal candidate is a skilled wordsmith with a passion for storytelling and a deep understanding of marketing principles, contributing to successful campaigns in a collaborative setting.

Key Responsibilities

• Write clear, concise, and engaging copy for website pages, blog posts, articles, and social media updates.
• Develop creative marketing materials, including brochures, email campaigns, and ad copy.
• Conduct keyword research and implement SEO best practices to optimize content for search engines.
• Edit and proofread content to ensure accuracy, clarity, and adherence to brand guidelines.
• Collaborate with marketing, design, and product teams to understand project requirements and deliver high-quality content.
• Adapt writing style to suit different audiences and platforms.

Requirements

• Bachelor's degree in English, Journalism, Marketing, Communications, or a related field.
• 2+ years of professional experience as a Content Writer, Copywriter, or similar role.
• Excellent writing, editing, and proofreading skills with a strong portfolio.
• Familiarity with SEO principles and content optimization techniques.
• Ability to research and synthesize information from various sources.
• Experience with content management systems (CMS) is a plus.

Benefits

• Competitive annual salary.
• Comprehensive health and wellness benefits.
• Opportunities for professional development and further training.
• A creative and supportive team environment.
• Flexible hybrid work schedule.