Content Strategist: AI-Powered Nurture & Automation

Talent Shore Ltd.; South Africa; Remote; ZAR 420,000 - 600,000; Full time

Job summary

Talent Shore Ltd. in Remote, South Africa is seeking a Content Specialist to turn brand and SME insights into scalable, digitally optimised content that drives engagement and supports pipeline creation.

You will own content planning, optimisation, distribution and performance while preserving SME-driven tone. The role focuses on activating content across CRM, email, LinkedIn and web, enhancing reach and nurture effectiveness without increasing volume, and leveraging templates and AI-enabled

Qualifications

• Proven copywriting experience with strong editing skills.
• Understanding of marketing automation and nurture journeys.
• Ability to structure content for reuse, automation and scale.

Responsibilities

• Own the content calendar across brands and regions.
• Translate brand narratives and SME insights into structured content themes.
• Repurpose content into multi-format pieces.

Skills

Copywriting

Editing

Marketing automation

Content structuring

Stakeholder collaboration

Time zone coordination

Job description

Talent Shore Ltd. in Remote, South Africa is seeking a Content Specialist to turn brand and SME insights into scalable, digitally optimised content that drives engagement and supports pipeline creation.

You will own content planning, optimisation, distribution and performance while preserving SME-driven tone. The role focuses on activating content across CRM, email, LinkedIn and web, enhancing reach and nurture effectiveness without increasing volume, and leveraging templates and AI-enabled