Content Marketing Manager

Placements24; Cape Town; On-site; ZAR 550,000 - 850,000; Full time

Benefits offered by this job

Competitive salary + annual bonus

In-office Cape Town

Health insurance

Generous vacation & holidays

Professional development

Job summary

Placements24 in Cape Town is seeking an experienced Content Marketing Manager to lead content strategy and execution from their vibrant office. You will craft compelling content that resonates with our target audience, supports lead generation, and strengthens the brand across channels.

The role demands a strategic storyteller with at least five years in content marketing, excellent writing, SEO know‑how, CMS experience, and the ability to analyze performance data to drive growth for Western

Qualifications

• Minimum of 5 years in content marketing or related field.
• Proven track record in strategic content planning and execution.
• Excellent writing, editing, and proofreading with a published portfolio.

Responsibilities

• Develop and manage a comprehensive content calendar aligned with goals.
• Create, edit, publish blog posts, whitepapers, case studies, and social content.
• Oversee production of infographics, videos, and presentations.
• Analyze content performance and optimize for SEO and conversions.
• Ensure content aligns with brand guidelines and voice.

Skills

Content marketing

Content strategy

SEO knowledge

Analytics tools

Strong writing

Tools

CMS (WordPress)

Marketing analytics tools

Job description

About the Role

Our client is seeking an experienced and creative Content Marketing Manager to lead content strategy and execution from their vibrant office in Cape Town . You will be responsible for creating compelling content that resonates with our target audience, drives brand engagement, and supports lead generation efforts across various channels. This role requires a strategic thinker with a passion for storytelling and a deep understanding of how content fuels marketing success. Join a dedicated team in a beautiful coastal city, working on exciting projects that shape our brand's narrative and market presence in Western Cape .

Key Responsibilities

• Develop and manage a comprehensive content calendar aligned with marketing goals and target audience needs.
• Create, edit, and publish high-quality, engaging content including blog posts, articles, whitepapers, case studies, and social media updates.
• Oversee the production of visual content such as infographics, videos, and presentations.
• Implement content distribution strategies across multiple channels to maximize reach and impact.
• Analyze content performance metrics to refine strategy and improve engagement, SEO rankings, and conversion rates.
• Ensure all content adheres to brand guidelines and maintains a consistent voice and tone.

Requirements

• Minimum of 5 years of experience in content marketing or related field.
• Demonstrated success in developing and executing content strategies that drive measurable results.
• Excellent writing, editing, and proofreading skills with a strong portfolio of published work.
• Familiarity with SEO best practices and content management systems (CMS).
• Experience with marketing analytics tools to measure content effectiveness.

Benefits

• Competitive salary package and potential for annual bonuses.
• Full-time, in-office position in a prime Cape Town location.
• Comprehensive health insurance coverage.
• Generous vacation policy and paid holidays.
• Professional development opportunities and a supportive team environment.