Client Partner, East & West Africa - Global Business Solutions (Johannesburg based)

TikTok; Johannesburg; On-site; ZAR 300,000 - 400,000; Full time

Job summary

Join TikTok as a Client Partner and play a pivotal role in expanding our commercial presence in Kenya and Nigeria. You will engage with brands, agencies, and stakeholders, utilizing consultative sales strategies to drive revenue. The ideal candidate will have media sales expertise and a strategic mindset. Be part of a dynamic team that thrives on creativity and innovation in the fast-paced world of TikTok.

Qualifications

• Direct experience in brand advertising and media sales.
• Strong understanding of the SSA economy, especially South Africa, Nigeria, and Kenya.
• Proven ability to influence key stakeholders.

Responsibilities

• Identify and secure business opportunities across SSA, especially in Kenya and Nigeria.
• Drive revenue by establishing partnerships with direct clients.
• Educate clients about TikTok's offerings and support campaign execution.

Skills

Sales Skills

Consultative Approach

Strategic Mindset

Education

Experience in media sales

Understanding of SSA economy

Job description

Responsibilities
About the Team:
TikTok Client Partners sit within our Global Business Solutions (GBS) organization and are responsible for building long-term, strategic partnerships with clients. This team plays a critical role in educating brands and agencies on the commercial opportunities across TikTok, helping them connect meaningfully with our vibrant and growing user and creator communities. By leveraging our innovative, high-impact ad solutions, the team helps deliver native, engaging experiences that drive real business results.

About the Role:
This role is focused on growing TikTok’s commercial presence in Kenya and Nigeria. We’re looking for an experienced Client Partner who can effectively engage the local advertising ecosystem, including brands and media, digital, and creative agencies, in close collaboration with our reseller partner(s).

The Client Partner will be responsible for market segmentation, identifying and converting prospects, and nurturing relationships. They will consult with clients to understand their goals, educate them on TikTok’s offerings, and support them in executing successful campaigns.

The ideal candidate brings strong consultative sales skills, a strategic mindset, and a hands-on approach to execution. They are results-driven, agile, and able to operate in a fast-paced, constantly evolving environment.

Responsibilities:
- Identify, prioritise, and secure business opportunities across SSA, mainly in Kenya and Nigeria.
- Drive revenue for TikTok by seeking partnerships with direct clients.
- Use a consultative approach by offering strategic media solutions to clients.
- Create compelling sales propositions utilising internal and external data for respective regions.
- Liaise with cross-functional teams on structuring and executing operational and strategic initiatives
-Develop and implement best practices for client interaction, sales, and services.
- Storytelling, supported and backed by data; create persuasive sales presentations using market trends and case studies.
- Ensure that our clients receive the highest level of sales and operational customer service.
- Update clients on TikTok products and developments, and educate clients and agencies on best practices.

Qualifications
Minimum Qualifications:
- Direct experience in brand advertising, media sales, and/or online advertising, with a strong understanding of the SSA economy, particularly South Africa, Nigeria, and Kenya.
- Deep expertise in social media, mobile apps, and digital marketing, including auction-based and biddable media.
- Proven track record of exceeding sales targets and driving revenue growth.
- Demonstrated ability to influence and win support from key internal and external stakeholders.
- Willingness and ability to travel to Kenya and Nigeria at least once per quarter.

Preferred Qualifications:
- Ability to perform well in a highly dynamic, rapidly changing environment.
- Creative, outside-the-box thinker and strategist.
- Excellent communication and presentation skills
- Passion for TikTok marketing, and up for the challenge of building something from the bottom up.

About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.


Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.