About the Role
Our client, a well-established consumer goods company, is seeking an enthusiastic and organized Brand Marketing Coordinator to support their marketing initiatives in Port Elizabeth, Eastern Cape. This hybrid role offers a blend of in-office collaboration and remote flexibility. You will play a key role in executing brand strategies, assisting with campaign development, and coordinating marketing activities across various channels. The ideal candidate is detail-oriented, possesses strong communication skills, and has a passion for brand building. You will work closely with the Brand Manager and other marketing team members to ensure cohesive and impactful brand experiences for consumers.
Key Responsibilities
- Assist in the development and execution of brand marketing plans and campaigns.
- Coordinate the creation and production of marketing materials, including digital assets, print collateral, and promotional items.
- Manage social media content scheduling and community engagement under the guidance of the marketing team.
- Support the planning and execution of events, trade shows, and product launches.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Track and report on marketing campaign performance and key metrics.
- Assist in managing relationships with external agencies, vendors, and partners.
- Ensure brand consistency across all marketing communications and touchpoints.
- Provide administrative support to the marketing department as needed.
- Stay informed about consumer trends and industry developments relevant to the brand.
Requirements
- 1-2 years of experience in marketing, brand management, or a related field.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related discipline.
- Strong understanding of marketing principles and brand building.
- Excellent written and verbal communication skills.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Familiarity with social media platforms and basic content creation.
- Strong organizational skills and attention to detail.
- Ability to manage multiple tasks and prioritize effectively in a hybrid work environment.
- Proactive attitude and willingness to learn.
- Experience with design software (e.g., Canva, Adobe Creative Suite) is a plus.
Benefits
- Competitive starting salary and opportunities for growth.
- Medical aid contributions and retirement fund benefits.
- Training and development opportunities to enhance marketing skills.
- A supportive team environment with a hybrid work arrangement.
- Employee discounts on company products.
- Exposure to various aspects of brand marketing within a respected company.