Brand Manager

Clicks Group Limited; Sandton; On-site; ZAR 700,000 - 1,000,000; Full time

Job summary

Clicks Group Limited in Sandton is seeking an experienced Marketing Manager to drive strategic campaigns that boost revenue and align with the brand identity across TV, in-store activations, and digital channels.

The role requires 3–5 years of marketing management in retail, 2–3 years in brand management, and proven stakeholder management with internal teams and external agencies to deliver the annual promotions calendar.

Qualifications

• Marketing Degree or Diploma required.
• 3–5 years marketing management in retail.
• 2–3 years brand management.
• 5 years stakeholder management.
• 2–3 years in digital marketing.

Responsibilities

• Deliver campaigns aligned with the marketing plan and brand identity.
• Manage budgets and ensure cost-effective implementation.
• Coordinate with internal teams and external stakeholders.
• Maintain brand integrity and measure campaign impact.
• Conceive and execute marketing communications across channels.

Skills

Strategic marketing

Customer research

Marketing planning

Project management

Digital marketing

Education

Marketing Degree/Diploma

Job description

To deliver business, marketing and communication objectives via TTL campaigns that unlock revenue growth for Clicks owned and Strategic drive brands. To deliver tactical and innovative campaigns that drive newness and attract new footfall to Clicks

• To drive and support the annual promotional and communications calendar and ensure all campaigns are delivered and meet their objectives according to the Marketing operating plan.
• To manage the alignment of all marketing elements to ensure it is delivered and aligned with the Brand identity (above the line: / TV campaigns; below the line: in store activations and promotional execution and online: social media platforms website / online campaigns.
• To manage the marketing budgets by ensuring all campaigns are implemented cost effectively over the short and medium term.
• To build positive relationships with internal (merchandise, stores, advertising agencies and leadership teams) and external stakeholders (suppliers, online, production, etc.) in order to deliver marketing communications that meets customer expectations.
• To maintain brand integrity and ensure the impact of all branding decisions are evaluated against the brand strategy.
• To continuously monitor marketing trends and make recommendations so as to keep the brand relevant to consumer needs.
• To measure and report back on promotion and marketing performance and recommend enhancements to deliver results.
• To conceptualise, design, deliver and implement marketing communications campaigns that meet business objectives and are aligned to brand

Formal Qualification

• Marketing Degree/Diploma

Experience

• 3-5 years marketing management experience in retail environment
• 2-3 years Brand Management
• 5yearsStakeholder Management
• 2–3 years in Digital Marketing

Knowledge

• Indepth working knowledge of the media and advertising environment
• Understand fundamentals of product marketing and merchandise deliverables
• Knowledge of breadth of competitive awareness and understanding which drives significantly differentiated customer offerings.

Skills

• Strong strategic marketing skills
• Customer research and analysis skills
• Maraketing and planning skills
• Strategic thinking
• Ability to lead and manage multiple projects simultaneously