Brand Communications Manager

Placements24; Pretoria; On-site; ZAR 700,000 - 900,000; Full time

Benefits offered by this job

Competitive salary

Health insurance

Professional development

Collaborative work environment

Brand impact in Gauteng

Job summary

Placements24 in Pretoria is seeking a strategic Brand Communications Manager to shape and protect the brand's reputation while driving market engagement across touchpoints. You will collaborate with marketing, sales, and product teams to deliver consistent messaging, lead media relations, and steer crisis communications, with a focus on delivering measurable outcomes in a dynamic South African market.

The role offers the opportunity to influence brand perception in Gauteng and to contribute to

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• Minimum of 5 years of experience in brand management, corporate communications, or public relations.
• Proven ability to develop and execute successful communication strategies.
• Exceptional writing, editing, and presentation skills.
• Experience managing media relations and crisis communications.
• Strong understanding of the South African media landscape and stakeholder engagement.

Responsibilities

• Develop and implement comprehensive brand communication strategies aligned with business objectives.
• Craft compelling narratives for press releases, social media, website content, and internal communications.
• Manage media relations and maintain connections with journalists and influencers.
• Oversee marketing collateral and ensure brand consistency across materials.
• Monitor brand reputation and manage crises or negative publicity proactively.
• Analyze campaign effectiveness and provide actionable insights for improvement.

Skills

Brand management

Public relations

Corporate communications

Media relations

Crisis communications

Writing & editing

Presentation skills

Stakeholder engagement

Education

Bachelor's degree in Marketing

Related field

Job description

About the Role

Our client is seeking a strategic and results-oriented Brand Communications Manager to join their team in Pretoria . This role is responsible for developing and executing integrated communication strategies that build and protect the brand's reputation and drive market engagement. You will work closely with marketing, sales, and product development teams to ensure consistent brand messaging across all touchpoints. This position offers a unique opportunity to shape the voice of a prominent brand in a dynamic market, contributing to its growth and public perception within the vibrant city of Pretoria .

Key Responsibilities

• Develop and implement comprehensive brand communication strategies, ensuring alignment with overall business objectives.
• Craft compelling brand narratives and messaging for various platforms, including press releases, social media, website content, and internal Communications.
• Manage media relations, building and maintaining strong connections with key journalists and influencers.
• Oversee the creation of marketing collateral and ensure brand consistency across all materials.
• Monitor brand reputation and proactively manage any potential crises or negative publicity.
• Analyze the effectiveness of communication campaigns and provide actionable insights for improvement.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• Minimum of 5 years of experience in brand management, corporate communications, or public relations.
• Proven ability to develop and execute successful communication strategies.
• Exceptional writing, editing, and presentation skills.
• Experience managing media relations and crisis communications.
• Strong understanding of the South African media landscape and stakeholder engagement.

Benefits

• Competitive annual salary and performance-based bonuses.
• Comprehensive health, dental, and vision insurance.
• Opportunities for professional development and career advancement.
• Company-provided resources and a collaborative work environment.
• The chance to significantly impact brand perception in Gauteng .