Brand Communications Manager

Placements24; LegKraal Gate; Hybrid; ZAR 720,000 - 1,100,000; Full time

Benefits offered by this job

Hybrid work model

Medical coverage

Professional development allowance

Bonus potential

Job summary

Placements24 in Mahikeng is seeking an experienced Brand Communications Manager to lead the brand strategy across consumer touchpoints. You will shape identity, messaging, and integrated plans to boost awareness, engagement, and growth.

The role requires 6–8 years in brand management, a marketing/related degree (MBA a plus), strong leadership, and a track record in campaigns, PR, and digital media. Hybrid work available in the North West region.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or related field; MBA is a plus.
• Minimum of 6-8 years of progressive brand management/brand communications experience.
• Proven track record of developing and executing brand strategies and campaigns.
• Strong knowledge of marketing, advertising, PR, and digital media.
• Excellent leadership, strategic thinking, and project management skills.
• Exceptional communication and presentation abilities.

Responsibilities

• Develop and implement a comprehensive brand communication strategy aligned with goals.
• Oversee creation of all brand messaging for consistency across communications.
• Manage advertising, PR, and digital campaigns to strengthen positioning.
• Conduct market research and analyze consumer insights to inform strategies.
• Collaborate with marketing, sales, and product teams for unified execution.
• Measure and report effectiveness; provide data-driven optimization recommendations.

Skills

Brand management

Strategic thinking

Leadership

Project management

Communication

Presentation skills

Education

Bachelor's degree in Marketing/Communications/Business

MBA

Job description

About the Role

Our client is seeking an experienced and visionary Brand Communications Manager to lead their brand strategy in Mahikeng . This pivotal role involves shaping and maintaining the brand's identity and messaging across all consumer touchpoints. You will be responsible for developing and executing integrated communication plans that enhance brand awareness, drive customer engagement, and support business growth objectives. This is a challenging and rewarding opportunity to make a significant impact on our client's brand presence in the North West province, working within a collaborative environment that values creativity and strategic thinking.

Key Responsibilities

• Develop and implement a comprehensive brand communication strategy aligned with marketing and business goals.
• Oversee the creation of all brand messaging, ensuring consistency across all internal and external communications.
• Manage advertising campaigns, public relations efforts, and digital marketing initiatives to strengthen brand positioning.
• Conduct market research and analyze consumer insights to inform brand strategies and messaging.
• Collaborate with cross-functional teams, including marketing, sales, and product development, to ensure unified brand execution.
• Measure and report on the effectiveness of brand communication efforts, making data-driven recommendations for optimization.

Requirements

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field; MBA is a plus.
• Minimum of 6-8 years of progressive experience in brand management or brand communications.
• Proven track record of developing and executing successful brand strategies and campaigns.
• Strong understanding of marketing principles, advertising, public relations, and digital media.
• Excellent leadership, strategic thinking, and project management skills.
• Exceptional communication and presentation abilities.

Benefits

• Highly competitive salary package with significant bonus potential.
• Hybrid work model providing flexibility and work-life balance.
• Comprehensive medical, dental, and vision coverage.
• Generous allowance for professional development and continuous learning.
• Opportunity to lead brand strategy in a key regional market.