Brand-Building Social Media Specialist

Placements24; LegKraal Gate; On-site; ZAR 240,000 - 420,000; Full time

Benefits offered by this job

Competitive salary

Training and development opportunities

Advancement opportunities

Supportive team environment

Job summary

Placements24 in Mahikeng, North West, seeks a creative Social Media Specialist to manage and grow the brand's online presence. You will craft engaging content, schedule posts, monitor channels, and interact with the online community to boost brand awareness and customer engagement.

The role requires storytelling skills and proficiency with major platforms (Facebook, Instagram, Twitter, LinkedIn), plus the ability to analyze performance data and refine strategies in collaboration with the

Qualifications

• Proven experience as a Social Media Specialist, Social Media Coordinator, or similar role.
• Excellent content creation skills, including copywriting, basic graphic design, and an understanding of visual storytelling.
• Proficiency with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
• Strong understanding of different social media platforms and their respective audiences and best practices.
• Good organizational skills with the ability to manage multiple tasks and deadlines.
• Effective communication and interpersonal skills.

Responsibilities

• Develop, schedule, and publish engaging content across various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
• Monitor social media channels for mentions, comments, and messages, responding promptly and professionally to foster community engagement.
• Create compelling visual and written content, including graphics, short videos, and captions, that align with brand guidelines.
• Analyze social media performance data and generate reports on key metrics, providing insights for strategy optimization.
• Stay up-to-date with the latest social media trends, platform updates, and best practices.
• Collaborate with the marketing team to ensure social media activities support broader marketing campaigns and business goals.

Skills

Social media strategy

Content creation

Copywriting

Graphic design basics

Analytical skills

Organization and time management

Communication skills

Tools

Hootsuite

Buffer

Analytics platforms

Job description

Placements24 in Mahikeng, North West, seeks a creative Social Media Specialist to manage and grow the brand's online presence. You will craft engaging content, schedule posts, monitor channels, and interact with the online community to boost brand awareness and customer engagement.

The role requires storytelling skills and proficiency with major platforms (Facebook, Instagram, Twitter, LinkedIn), plus the ability to analyze performance data and refine strategies in collaboration with the