Account Manager

dentsu; Johannesburg; On-site; ZAR 420,000 - 600,000; Full time

Job summary

Carat, part of dentsu, seeks a dynamic Account Manager in Sandton to nurture client relationships and drive integrated ATL media strategies across TV, radio, print and OOH. You will manage campaigns from planning to optimization, coordinating with internal teams and partners to deliver measurable results.

The ideal candidate has 3+ years in media account management, strong communication and budget management skills, and a data-led mindset to translate insights into action.

Qualifications

• Minimum 3 years in media account management or similar
• Experience across ATL media channels (TV, radio, print, OOH)
• Data-led strategic thinking and budgeting awareness

Responsibilities

• Build and maintain strong client relationships as the day-to-day contact
• Develop and implement comprehensive ATL media strategies aligned to client objectives
• Plan, execute and optimize ATL media campaigns across TV, radio, print and OOH
• Oversee campaign delivery to ensure on-time, on-budget results
• Present media recommendations, results and insights to clients
• Collaborate with internal teams and partners for integrated solutions
• Manage campaign budgets and financial administration for client accounts
• Act as primary point of contact for campaign-related inquiries
• Stay informed on industry trends and media innovations

Skills

Client relationship management

Communication

Project management

Data-driven decision making

Strategic thinking

Budget management

Stakeholder management

Media industry knowledge

Education

Marketing/Media/Communications/Advertising degree

Tools

Media planning tools

Job description

Carat is seeking a dynamic and client-focused Account Manager to join our team. The successful candidate will play a key role in managing client relationships, delivering integrated media solutions, and ensuring the successful execution of campaigns across Above-The-Line (ATL) media channels.

This role requires a strategic thinker with strong project management capabilities, a passion for media, and the ability to build trusted partnerships with clients while driving business growth. A very good understanding of audience data and how to integrate data thinking into strategies.

Job Description:

Key responsibilities:

• Build and maintain strong, long-term client relationships, serving as a trusted day-to-day contact for assigned accounts.
• Understand client business objectives and marketing goals through regular engagement and consultation.
• Develop and implement comprehensive media strategies aligned to client objectives.
• Manage the planning, execution and optimization of ATL media campaigns across television, radio, print and out-of-home channels.
• Oversee campaign delivery to ensure projects are completed accurately, on time and within budget.
• Identify opportunities to improve media performance and enhance client outcomes.
• Present media recommendations, campaign results and strategic insights to clients.
• Collaborate with internal teams, media partners and stakeholders to deliver integrated solutions.
• Manage campaign budgets, reporting and financial administration related to client accounts.
• Act as the first point of contact for campaign-related queries, ensuring a high standard of client service.
• Stay informed of industry trends, media innovations and market developments.

Skills & Competencies

• Strong client service and relationship management skills.
• Excellent communication, presentation and interpersonal abilities.
• Strong attention to detail and organizational skills.
• Ability to manage multiple projects and competing deadlines.
• Commercial awareness and budget management capability.
• Strategic thinking with strong analytical and problem-solving skills.
• Confident stakeholder management and collaboration skills.
• Passion for media, marketing and advertising.

Minimum Requirements

• Minimum of 3 years’ experience in media account management, client service or a similar role
• Proven experience managing campaigns and budgets.
• Experience working across ATL media channels, including Television, Radio, Print and Out-of-Home (OOH).
• Understanding of media strategy development and implementation.
• Understanding of a good data led strategic approach and how to analyse the data
• Proficiency in industry media planning and reporting tools.
• Relevant qualification in Marketing, Media Studies, Communications, Advertising or a related field will be advantageous.

What We Offer

• Opportunity to work with leading brands and a talented media team.
• Exposure to integrated media strategy and campaign execution.
• Career growth and development opportunities within a global media network.
• Collaborative and innovative working environment.

If you are passionate about media, thrive in a client-facing environment, and enjoy delivering impactful marketing solutions, we’d love to hear from you

Location:

Sandton

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent