Wireline Vertical Marketing Specialist (Routing/Switching, Security)

Altera; San Jose (CA); On-site; USD 119,000 - 172,000; Full time

Job summary

Altera seeks a Wireline Vertical Marketing Specialist to support marketing and business development for its FPGA portfolio in Routing/Switching and Security. The role offers growth into a vertical marketing career with collaboration across Sales, Field Applications Engineers, and Product Planning.

Ideal candidates have 2+ years in business development, sales, or marketing, strong commercial instinct, and a willingness to learn semiconductor technology.

Qualifications

• Bachelor's Degree in Business, Marketing, Engineering, Communications, or a related field.
• 2+ years of experience in business development, inside sales, sales operations, marketing, or a comparable commercial role.
• Demonstrated ability to research markets and customers and turn findings into clear, usable summaries.
• Strong written and verbal communication skills and ability to manage multiple projects.

Responsibilities

• Business Development and Pipeline: research target customers and market segments and identify opportunities for Altera's Routing/Switching and Security solutions.
• Track design wins, pipeline, and market share data; keep segment reporting current.
• Support the sales team with account research, customer profiles, and opportunity follow-up.
• Help build and maintain market sizing models under senior guidance.

Skills

Market research

Communication

Project management

Cross-functional collaboration

CRM familiarity

Education

Bachelor's degree in Business/Marketing/Engineering/Communications

Tools

Salesforce

Excel

PowerPoint

Job description

Altera is the standalone FPGA business whose FPGAs and SoC FPGAs empower equipment makers to build differentiated networking and security platforms: routers, switches, firewalls, and security appliances deployed across carrier and data center infrastructure.

We are looking for a Wireline Vertical Marketing Specialist to support marketing and business development for Altera's FPGA portfolio in Routing/Switching and Security.

This is a role for someone with 2+ years of business development, sales, or marketing experience who wants to grow into a vertical marketing career in semiconductors. You will work alongside a senior Wireline Vertical Marketing Managers and partner daily with Sales, Field Applications Engineers, and Product Planning. We will teach you the technology - what you bring is commercial instinct, curiosity, and the ability to get things done across a lot of moving parts.

Key Responsibilities

• Business Development and Pipeline Research target customers and market segments, and help identify new opportunities for Altera's Routing/Switching and Security solutions
• Track design wins, pipeline, and market share data, and keep segment reporting current
• Support the sales team with account research, customer profiles, and opportunity follow-up
• Help build and maintain market sizing models under the guidance of senior team members

Marketing Content and Enablement

• Draft and maintain sales enablement collateral, solution briefs, presentations, and customer-facing materials
• Assemble competitive comparisons and market landscape summaries
• Coordinate content reviews across Marketing, Engineering, and Product Planning
• Keep the Wireline content library organized and current

Customer and Field Support

• Support customer meetings, briefings, and trade shows, including logistics, follow-up, and note capture
• Gather customer and field feedback and route it to the right internal owners
• Help respond to sales requests for information and collateral

Cross-Functional Coordination

• Work across Sales, Engineering, and Product Marketing to move projects forward
• Support product launch activities, demand generation campaigns, and digital marketing for the Wireline vertical

The pay range below is for Bay Area California only. Actual salary may vary based on a number of factors including job location, job-related knowledge, skills, experiences, trainings, etc. We also offer incentive opportunities that reward employees based on individual and company performance. $118.9K - $172.2K USD

We use artificial intelligence to screen, assess, or select applicants for the position. Applicants must be eligible for any required U.S. export authorizations.

Minimum Qualifications

• Bachelor's Degree in Business, Marketing, Engineering, Communications, or a related field
• 2+ years of experience in business development, inside sales, sales operations, marketing, or a comparable commercial role
• Demonstrated ability to research markets and customers and turn findings into clear, usable summaries
• Strong written and verbal communication skills
• Comfortable working across multiple teams and managing several projects at once
• Proficiency with standard business tools (Excel, PowerPoint, CRM systems)

Preferred Qualifications

• Familiarity with Ethernet protocol basics (MAC/PHY/PCS, link rates such as 100GE and 400GE)
• Familiarity with networking fundamentals (routing, switching, packet processing, the OSI model)
• Familiarity with FPGA basics and where programmable logic is used in networking systems
• Familiarity with network security concepts (encryption, firewalls, MACsec, IPsec)
• Exposure to the semiconductor, networking equipment, or telecom industry
• Experience with Salesforce or a similar CRM
• Experience with market sizing, TAM/SAM analysis, or competitive research
• Coursework or certifications in networking (for example CCNA or Network+)

Job Type: Regular

Shift: Shift 1 (United States of America)

Primary Location: San Jose, California, United States

Additional Locations:

Posting Statement:

All qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation or any other characteristic protected by local law, regulation, or ordinance.

About Altera Altera: Accelerating Innovators Altera provides leadership programmable solutions that are easy-to-use and deploy in applications from cloud to edge, offering limitless AI possibilities. Our end-to-end broad portfolio of products including FPGAs, CPLDs, Intellectual Property, development tools, System on Modules, SmartNICs and IPUs provide the flexibility to accelerate innovation. Altera is helping to shape the future through pioneering innovation that unlocks extraordinary possibilities for everyone on the planet.