Wine Educator

Folino Estate; Kutztown (Berks County); On-site; USD 36,000 - 54,000; Full time

Benefits offered by this job

Competitive pay

PTO & Wellness days

Insurance (medical, dental, vision,生命)

401k with match

Employee discounts

Growth opportunities

Job summary

Folino Estate seeks a warm, service-driven Wine Educator to enhance tastings and winery visits. You will guide guests through our wines and story, offer personalized recommendations, and promote wine sales, merchandise, and wine club memberships.

You will assist with daily operations, support special events, and maintain a welcoming environment while delivering memorable experiences for guests.

Qualifications

• Be 21+ years old.
• Strong knowledge of wines and wine service preferred.
• Strong communication skills.
• Dependable, reliable and motivated.
• Basic computer knowledge.
• Team player with a can-do attitude.
• Highly motivated, independent and able to take direction.
• High level of customer service skills.
• Ability to listen and communicate with guests and team members.
• Outgoing, friendly and enjoy interacting with people.
• Commitment to excellence and high standards.
• Detail-oriented with excellent organizational skills.

Responsibilities

• Demonstrates strong understanding and skill in using the current POS system.
• Educates guests on Folino Estate's wines, events and how to receive more information.
• Effectively sells wine, retail and wine club memberships to guests and asks each guest for the sale.
• Strives to turn visitors into repeat guests and club members.
• Tracks daily sales goals, guest counts and tastings and shares this information with the team.
• Maintains a clean and organized wine-tasting and retail area.
• Restocks wine and retail items.
• Washes glassware, wipes counters, wine bar, tables, empties trash and recycling, basic cleaning duties.

Skills

Wine knowledge

Communication

Dependable

Basic computer

Team player

Can-do attitude

Independent

Customer service

Listening

Outgoing

Attention to detail

Tools

POS system

Job description

Job Overview

At Folino Estate, we believe every guest interaction is an opportunity to create a lasting memory. We're seeking a warm, welcoming, and service-driven Wine Educator to provide exceptional hospitality during tastings and winery visits. In this role, you'll guide guests through our wines and story, offer personalized recommendations, and ensure each experience is engaging and memorable. You'll also assist with daily operations, support special events, and promote wine sales, merchandise, and wine club memberships.

Qualifications

• Be at least 21 years of age.
• Strong knowledge of wines and wine service preferred.
• Strong communication skills
• Must be dependable, reliable, and motivated.
• Basic computer knowledge required.
• A team player and possess a "can do" attitude.
• Highly motivated, independent, and able to take direction well.
• High level of customer service skills
• Ability to listen and communicate with all guests and team members.
• Should be outgoing, friendly and enjoy interacting with people.
• Commitment to excellence and high standards
• Detail-oriented with excellent organizational skills.

Duties and Responsibilities

General

• Demonstrates strong understanding and skill in using the current POS system.
• Educating guests on Folino Estate's wines, our events, and how they can receive more information.
• Effectively sells wine, retail, and wine club memberships to guests and asks each guest for the sale.
• Strives to turn visitors into repeat guests and club members.
• Tracks daily sales goals, guest counts, and tastings; shares this information with the team.
• Maintains a clean and organized wine-tasting and retail area.
• Restocks wine and retail items.
• Washes glassware, wipes counters, wine bar, and tables, empties trash, and recycling, basic cleaning duties, etc.

Guest Service

• Provides excellent customer service and unforgettable wine-tasting experience.
• Greets and welcomes all guests as they enter the Bottle Shop; invites them for a tasting or to learn more about Folino Estate wine and retail items.
• Always invites guests to return.
• Provides the latest information on Folino Estate wines, techniques, etc., and can respond to guest questions.

Key Performance Indicators

• Helps contribute to wine tasting, wine, and gift shop sales goals
• Is a strong team player and maintains open and clear communication.
• Consistently receives positive feedback from guests.
• Handles guest complaints in a professional and supportive manner.
• Maintains accurate cash drawer.
• Preforms all key holder procedures accurate.
• Maintains a good on-time and attendance record.

Benefits

• Competitive compensation package
• PTO and Wellness Days
• Medical, dental, vision, and life insurance options
• 401k program with company match
• Company dining program
• Employee discounts
• Clear path for growth and career advancement
• Excellent opportunity with growing brand