Whisky Brand Advocate - Flexible Evenings/Weekends

Whyte and Mackay; Atlanta (GA); On-site; USD 21,000 - 30,000; Part time

Benefits offered by this job

Competitive base salary

Flexible hours

PTO & holidays

Product allowance

Development opportunities

Job summary

Whyte and Mackay is seeking a Brand Ambassador in Atlanta for a part-time seasonal role. You will train sales associates, drive in-store tastings, and maintain brand standards across retailers while gathering competitive insights.

This position requires evenings and weekends work and a valid driver’s license. You will collaborate with Consumer and Trade Marketing to activate brand assets, report activity, and support programming that boosts store performance and sales.

Qualifications

• A minimum of two years of relevant professional experience in the beer, wine, or spirits industry.
• A valid driver's license, clean driving record, and access to a vehicle.
• Confident and convincing presenter.
• Skilled at creating activity reports and recaps
• Familiarity with three tier system in beverage alcohol industry, and laws that regulate supplier activity.
• Willingness to work non-traditional hours (evenings, weekends)

Responsibilities

• Ensure sales associates are trained and motivated to sell our brands to consumers.
• Make certain assigned stores lead the market in velocity and depletions
• Drive consumer trial and purchase with a regular program of demos and tastings in-store.
• Execute a strategy from Leadership to reach consumers in and out of store, always with a aim to push sales back to partner retailer.
• Enforce and maintain ideal brand standards in store, with detailed attention to inventory, shelving and adjacencies.
• Serve as Whyte and Mackay's eyes and ears with chain retail, reporting not only on our brand's representation in stores but that of our competitors as well.
• Maximize in-store programming from Consumer Marketing and Trade Marketing.
• Work with team and partners to ensure agreed-upon assets and programming are in place and activated per brand plans.

Skills

Two years beverage industry experience

Driver's license

Confident presenter

Activity reports

Three-tier system knowledge

Willingness to work evenings/weekends

Job description

Whyte and Mackay is seeking a Brand Ambassador in Atlanta for a part-time seasonal role. You will train sales associates, drive in-store tastings, and maintain brand standards across retailers while gathering competitive insights.

This position requires evenings and weekends work and a valid driver’s license. You will collaborate with Consumer and Trade Marketing to activate brand assets, report activity, and support programming that boosts store performance and sales.