West Coast Marketing Manager

Vesta Home; Los Angeles (CA); Hybrid; USD 80,000 - 110,000; Full time

Job summary

Vesta Home is seeking a West Coast Marketing Manager to grow client collaborations and enhance our marketing presence in the Los Angeles area. This role involves executing marketing campaigns, developing partnerships, and managing events. The ideal candidate will have strong communication skills and event expertise to increase brand visibility and drive engagement.

Benefits

Health, dental, and vision insurance coverage

401k administration

Opportunities for career growth

Qualifications

• 5+ years marketing or event experience required.
• Expertise in local marketing campaigns and project management.
• Knowledge of home design or real estate is a plus.

Responsibilities

• Develop and execute marketing partnerships locally.
• Create marketing content to support sales.
• Analyze event performance and adjust strategies.

Skills

Project Management

Communication

Content Creation

Collaboration

Tools

Powerpoint

Klaviyo

Shopify

Adobe Creative Suite

Canva

Job description

About Us
Vesta Home is changing the way that homes are marketed--and furniture is sold. We're obsessed with the client experience for our full-service offerings: interior design, luxury staging, elevated furniture rentals and custom furniture production, fueled by our proprietary technology and logistics expertise.

Founded in 2017, our team of 50+ designers creates thoughtful, stunning interiors for residential, commercial and hospitality projects. We proudly partner with top realtors, developers, the design trade and personalities on some of the most prestigious properties on the market; chances are, you’ve seen our interiors in design magazines as well as shows like Bravo's Million Dollar Listing and Netflix's Selling Sunset.

The #1 home staging brand in the country, Vesta’s design and local market depth in Los Angeles, New York, San Francisco and South Florida helps to sell multimillion-dollar properties faster and above ask–and allows buyers to seamlessly move into beautiful furnished spaces. The company’s interior design and custom furniture services are available worldwide.

About The Role
The West Coast Marketing Manager will help grow our client collaborations and design presence. Reporting to the VP Marketing, this Los Angeles-based role requires a blend of developing/executing marketing campaigns; building/managing partnerships; and event expertise to extend Vesta’s visibility in the L.A. and San Francisco areas, including Palm Springs and Las Vegas. Strong communication, collaboration and project management skills are key.

Responsibilities include:

• Cultivate our West Coast partnership marketing strategy: Work with cross-functional team members to create, implement and report on co-marketing initiatives with partners in real estate and design-related businesses.
• Identify and evaluate local design opportunities: Collaborate with our Marketing team and Sales market leaders to execute local partnership programs to build brand awareness, increase client engagement and drive lead generation. Research, analyze, and recommend programs, events or digital advertising channels with the highest likelihood of reaching real estate trade (for staging) or new homeowners (for interior design and furniture).
• Create marketing content and materials: Capture the design stories of Vesta’s work in California markets, including helping with behind-the-scenes video, email outreach, event invitations, in-home signage, landing pages and presentations as needed to support Sales efforts, ensuring materials reflect brand guidelines.
• Coordinate event and program logistics: Handle event logistics for select VIP events with realtors/developers, trade shows, swag bag delivery to new homeowners, etc.
• Be the “antenna”: Serve as Marketing’s eyes & ears for Vesta Home projects that are worthwhile collaborations and/or have press potential; this involves keeping tabs on what the Sales and Design teams are up to. Be the expert in what’s happening in luxury design trends and the competitive landscape, attending local L.A. design events.
• Monitor and evaluate success: Analyze partnership and event performance via lead data, conversions, and attendee feedback, adjusting to maximize ROI.
  

Success in this role looks like/can be measured as:

• Developing and successfully executing our partnerships and events marketing approach to produce leads and interest in Vesta
• Creating a steady flow of intel and compelling reporting from the best of the West Coast projects to feed our storytelling pipeline
• Building relationships and alliances with colleagues, partners and industry contacts that contribute to business growth
  

You're a great fit for this role if you have:

• 5+ years of marketing, partnership and/or event/experiential experience
• Expertise at developing, executing and analyzing the ROI of local marketing campaigns, content creation and planning/budget management for events
• Strong organizational skills, with the ability to manage multiple projects and deadlines in a fast-paced environment
• A sense of independence with a collaborative spirit; cross-functional relationship-building skills to effectively work with key internal and external stakeholders
• Excellent communication and writing skills
• A “nose for news,” identifying noteworthy design projects
• Experience capturing and producing content for noteworthy projects, with an eye for storytelling for a luxury brand
• Strong attention to detail and problem-solving skills; a resourceful figure-it-out mentality
• Must be able to travel locally for site visits, vendor meetings and installations
• Knowledge of home design or real estate is a big plus
• Proficiency at Powerpoint, Klaviyo, Shopify, Adobe Creative Suite and Canva

Location: This role is based in Los Angeles and involves a hybrid schedule, with a typical week of 3 days visiting properties or in-office and the balance remote.

Why Join Vesta Home?
At Vesta, we offer a dynamic and creative work environment where designers can grow, collaborate, and contribute to exceptional projects. Join our team and be part of a company that values innovation, craftsmanship, and design excellence.

How to Apply:
Submit your resume and cover letter (required) detailing your experience and interest in the role.

Benefits:
Competitive base salary plus health, dental and vision insurance coverage. 401k administration. Opportunities for career growth within a high-growth industry.

Work Environment:
While performing the duties of this job, the employee must have a valid driver’s license and be able to attend project walkthroughs. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. Equal Opportunity Employer. We’re an equal-opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

Core Values:

• Get it done! We have a bias toward action, balancing grit with smart work to accomplish our goals. We see business challenges as opportunities, always bringing forth solutions, and believe no challenge is too great to solve collectively.
• Design excellence: We believe exceptional design is a function of continuous improvement, and apply this purity of purpose to our process, products and people.
• Execute in partnership, and with pride: We rise by lifting others and are most successful when our clients and colleagues are successful as well. Our team is self-motivated and committed to leading others to achieve our collective goals.
• Invest in growth: We approach business with an entrepreneurial spirit. We are intensely focused on progress, believing profitable growth is the path forward. We “invest, not spend,” valuing impact and the efficient achievement of results.
• Own the Outcome: We develop the most talented people, empowering them to offer a world-class experience to our clients. We deliver inspiring design in a thoughtful, organized and consistent manner that our clients and team can trust. We do this by obsessing over the client experience, expecting perfection but accepting excellence