West Coast Ads Sales Leader

Duolingo; California (MO); On-site; USD 140,000 - 210,000; Full time

Job summary

Duolingo is seeking a Head of West Coast Sales to lead and scale our West Coast region. You will set regional strategy, build and manage a high-performing team, and own revenue outcomes across priority verticals and agency groups.

As a player/coach, you’ll develop senior relationships, shape pricing with leadership, and close high-impact deals that drive growth while advancing learner experiences. The role demands a proven track record in premium ad sales, strong communication, and the ability

Qualifications

• 8+ years of direct digital ad sales with a track record of hunting, closing, and renewing.
• Experience selling video and native/custom formats and structuring agreements with top-brand advertisers and agencies.
• Strong ability to engage senior decision makers and build collateral, troubleshoot issues, and drive revenue personally.

Responsibilities

• Own West Coast revenue targets and forecasting; build a healthy, predictable pipeline across named accounts and agency groups.
• Develop and execute regional go-to-market strategy, including territory design, vertical focus, pricing/packaging inputs, and coverage plans.
• Hire, coach, and lead a small team of sellers over time; establish operating rhythms, deal reviews, and CRM hygiene standards.
• Build and deepen senior relationships at brands and agencies; open new logos and expand strategic accounts with clear commercial narratives.
• Lead complex deals end-to-end—from prospecting and positioning through negotiation, close, renewal, and expansion.
• Share actionable market feedback with sales and product leadership to inform pricing and packaging.

Skills

West Coast sales leadership

Premium mobile ad sales

Executive relationship management

Ad tech familiarity

Negotiation and deal closing

Tools

Salesforce CRM

Job description

Duolingo is seeking a Head of West Coast Sales to lead and scale our West Coast region. You will set regional strategy, build and manage a high-performing team, and own revenue outcomes across priority verticals and agency groups.

As a player/coach, you’ll develop senior relationships, shape pricing with leadership, and close high-impact deals that drive growth while advancing learner experiences. The role demands a proven track record in premium ad sales, strong communication, and the ability