Wellness Product Strategy Lead

Colorado Psychiatric; Denver, Northern (CO, KY); Hybrid; USD 68,000 - 199,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Retirement savings

Wellness programs

Job summary

CVS Health is seeking a Sr. Manager, Wellness to shape strategy and drive opportunities across a cross-functional team including Sales, Marketing, Partnerships, Underwriting, and Product.

The role focuses on translating customer and field insights into actionable product direction that improves health outcomes and engagement. The position may be remote or hybrid nationwide, with a comprehensive compensation package ranging from $67,900 to $199,144 plus bonus and equity, plus extensive benefits.

Qualifications

• 7+ years of experience in product management, product strategy, or related wellness/healthcare roles.
• Experience designing and evolving multi-modality products including digital platforms and partner services.
• Strong ability to translate market insights into commercially viable product direction.
• Excellent written and verbal communication for stakeholder-facing materials.
• Ability to influence decisions across cross-functional teams without formal authority.

Responsibilities

• Shape wellness product strategy with recommendations on portfolio investments and roadmaps.
• Drive cross-functional product development, gating, and implementation planning.
• Lead market and customer insight integration to refine positioning and value proposition.
• Support market positioning, messaging, and field enablement with practical guidance.

Skills

Senior leadership

Cross-functional teamwork

Strategic thinking

Product strategy

Customer insights

Job description

CVS Health is seeking a Sr. Manager, Wellness to shape strategy and drive opportunities across a cross-functional team including Sales, Marketing, Partnerships, Underwriting, and Product.

The role focuses on translating customer and field insights into actionable product direction that improves health outcomes and engagement. The position may be remote or hybrid nationwide, with a comprehensive compensation package ranging from $67,900 to $199,144 plus bonus and equity, plus extensive benefits.