Wellness Engagement Specialist

Highmark Health; Pittsburgh (Allegheny County); Hybrid; USD 75,000 - 95,000; Full time

Job summary

Highmark Health in Pittsburgh offers a hybrid wellness program manager role. You will oversee operational aspects, plan campaigns, and collaborate with internal partners to optimize member engagement and prevent adverse risk migration.

The position emphasizes data-driven outcomes, cross-functional collaboration, and education of stakeholders across the enterprise. Strong project management and communication skills are essential for success.

Qualifications

• Bachelor’s degree in Business, Human Resources, or a Health-related field such as Exercise, Nutrition, Nursing, or Public Health Management is required.

Responsibilities

• Collaborate with internal partners to create wellness strategies that increase client/member engagement or enrollment.
• Facilitate operational aspects of wellness programming, including rewards and program design/setup.
• Educate, consult and train internal stakeholders on resources, content, processes, timelines and program components.
• Work with a team to share best practices and client successes.
• Proactively engage with enterprise services to deliver a positive customer experience.
• Provide standardized communication materials and implementation support for wellness initiatives.
• Develop content and wellness campaigns to maximize member engagement and prevent adverse risk migration.
• Use data and trends to recommend client-focused solutions and interventions to achieve outcomes.
• Lead special projects and cross-functional initiatives to enhance wellness offerings.

Skills

Matrixed environment

Health insurance domain

Written communication

Oral communication

Analytical skills

Problem solving

Education

Bachelor's degree in Business/HR/Health field

Job description

JOB SUMMARY

*This is a hybrid role in Pittsburg in office 3 days a week (T/W/TH) This job executes the operational aspects of the wellness programs. Provides meaningful, strategic consultation to internal stakeholders to assist them in development and implementation of effective client/member wellness initiatives to optimize the engagement of members and therefore prevent adverse risk migration. The incumbent collaborates closely with internal business partners to administer health promotion initiatives/programs to the customer audiences through effective project management, collaboration and application of best practices and engagement. Wellness program operations: Ability to plan, implement, and manage wellness programs, rewards, campaigns, timelines, and ongoing administration. Employee and member engagement: Experience developing strategies and communications that increase awareness, participation, and sustained engagement. Project management: Ability to manage multiple initiatives, stakeholders, deliverables, and deadlines in a complex, matrixed environment. Data analysis and outcomes measurement: Ability to interpret participation, engagement, and program results and translate findings into actionable recommendations. Relationship and vendor management: Ability to build strong cross-functional partnerships, coordinate with vendors, and resolve implementation or service-delivery issues.

ESSENTIAL RESPONSIBILITIES

• Collaborate with internal partners to create and execute wellness strategies that increase client/member engagement or enrollment in programs and initiatives.
• Facilitate operational aspects of wellness programming such as reward program design/set up, etc.
• Educate, consult and provide training to internal stakeholders on resources, content, processes, timelines and program components.
• Work collaboratively within a team to demonstrate and share best practices and client successes.
• Proactively reach out for and utilize services across the enterprise to deliver and ensure a positive, differentiated customer experience.
• Provide standardized communication materials and implementation support for wellness initiatives.
• Responsible for content creation, identification of customer needs, development and effective utilization of wellness campaigns and resources designed to maximize member engagement and prevent adverse risk migration.
• Utilize data, trends and best practices to recommend specific client focused solutions or interventions to achieve outcomes.
• Lead special projects, workgroups and initiatives as needed to enhance wellness offerings and streamline business processes.
• May advise and provide recommendation on all health and wellness related resources and products to educate sales and internal stakeholders in order to effectively engage and help customers’ achieve measurable health and wellness objectives.
• Other duties as assigned or requested.

EDUCATION

Required Bachelor's Degree in Business, Human Resources, a Clinical or Health Related Field such as Exercise, Nutrition, Nursing, or Public Health Management

SUBSTITUTIONS

Prior experience with wellness or other benefits program design and implementation Preferred None

EXPERIENCE

Required 3 - 5 years of experience in clinical, health or work-site health promotion setting including program planning, development, implementation and evaluation

Preferred 1 - 3 years of experience within health insurance industry and understanding of health insurance products

LICENSES AND CERTIFICATIONS

Required None

Preferred Clinical Certification (e.g. Registered Dietitian)/Certified Health Education Specialist (C.H.E.S.)

SKILLS

Experience working in a highly matrixed and complex management structure

Experience in health insurance field working with health plans

Written and oral communication, analytical and inter-personal skills

Problem solving skills

TRAVEL REQUIREMENT

0% - 25%

LANGUAGE REQUIREMENT (other than English)?

None

PHYSICAL, MENTAL DEMANDS AND WORKING CONDITIONS

Position Type: Office-Based Office-Based Positions An employee in this position works in an office environment. The position frequently requires the employee to communicate effectively with others both inside and outside the workplace (e.g., in person, via telephone, via email). The employee must be able to understand, interpret and analyze data, solve problems, concentrate, and research, use available technological resources and systems (e.g., computers and computer programs), multi-task, prioritize, and meet multiple deadlines to complete essential tasks. The employee generally works in a fast-paced and frequently stressful environment, must attend work on a regular and reliable basis as well as adhere to all workplace policies, and may be called upon to work outside regular business hours. Teaches/Trains others regularly Does Not Apply Travels regularly from the office to various work sites or from site-to-site Does Not Apply Works primarily out-of-the office selling products/services (Sales employees) Does Not Apply Physical Work Site Required Yes Lifting: up to 10 pounds Rarely Lifting: 10 to 25 pounds Rarely Lifting: 25 to 50 pounds Never

Disclaimer: The job description has been designed to indicate the general nature and essential duties and responsibilities of work performed by employees within this job title. It may not contain a comprehensive inventory of all duties, responsibilities, and qualifications required of employees to do this job. Compliance Requirement: This position adheres to the ethical and legal standards and behavioral expectations as set forth in the code of business conduct and company policies. As a component of job responsibilities, employees may have access to covered information, cardholder data, or other confidential customer information that must be protected at all times. In connection with this, all employees must comply with both the Health Insurance Portability Accountability Act of 1996 (HIPAA) as described in the Notice of Privacy Practices and Privacy Policies and Procedures as well as all data security guidelines established within the Company’s Handbook of Privacy Policies and Practices and Information Security Policy. Furthermore, it is every employee’s responsibility to comply with the company’s Code of Business Conduct. This includes but is not limited to adherence to applicable federal and state laws, rules, and regulations as well as company policies and training requirements. Highmark Health and its affiliates prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities and prohibit discrimination against all individuals based on any category protected by applicable federal, state, or local law.

California Consumer Privacy Act Employees, Contractors, and Applicants Notice Highmark Health is a national, blended health organization that includes one of America’s largest Blue Cross Blue Shield insurers and a growing regional hospital and physician network. Based in Pittsburgh, Pa., Highmark Health’s 35,000 employees serve millions of customers nationwide through the nonprofit organization’s affiliated businesses, which include Highmark Inc., Allegheny Health Network, HM Insurance Group, United Concordia Dental, HM Health Solutions and HM Home & Community Services.