Web Writer/Content Specialist

Interactive Strategies; Washington (District of Columbia); Hybrid; USD 70,000 - 87,550; Full time

Benefits offered by this job

Company-sponsored health, vision, and dental insurance

401(k) with company match

4 weeks of vacation/sick time

Job summary

A well-established digital agency in Washington, D.C. is seeking a Web Writer/Content Specialist to craft compelling digital content for impactful organizations. You will support website redesigns, manage content strategies, and collaborate closely with teams to integrate content into user experiences. The ideal candidate has 3-5 years in content strategy and expertise in tools like WordPress and Drupal. This role offers a chance to work in a supportive environment focused on professional growth and creativity.

Qualifications

• 3–5 years of experience in content strategy, digital content, or UX writing.
• Experience in hands-on content design and content entry work.
• Strong writing and editing skills tailored for digital platforms.

Responsibilities

• Support content strategies for website redesigns and builds.
• Translate strategy into clear page structures and draft content.
• Collaborate with designers to integrate content and visual design.

Skills

Content strategy

UX writing

SEO fundamentals

Project management

Collaboration

Tools

WordPress

Drupal

Sitecore

Job description

As the Web Writer/Content Specialist at Interactive Strategies, you’ll help shape digital experiences for organizations doing meaningful, high-impact work. We partner with leading nonprofits, associations, and B2B organizations to solve complex problems through smart strategy and clear storytelling.

We're a people-first, award-winning digital agency where good ideas matter, great execution is expected, and we have a lot of fun along the way. If you’re equal parts passionate creative visionary, strong writer, and highly organized thinker who’s comfortable working hands‑on in content management systems, we want to hear from you!

In this creative department role, you'll work alongside experienced writers, designers and strategists who care deeply about digital experiences. You’ll help turn research and insight into web copy that is clear, usable, and compelling. You’ll contribute to high-profile website builds, own smaller projects end to end, and keep building your skills across content strategy, UX writing, SEO, and accessibility. This position reports to the Director of Content Strategy.

If you like asking smart questions, bringing order to complex content, sharpening your UX writing skills, and getting deep in the work—from words to workflows to CMS content entry—you’ll find a place here to do excellent work and grow in your career.

Key Responsibilities

• Support end-to-end content strategies for website redesigns and builds, including audits, research, content planning, and execution
• Translate strategy into clear page structures, wireframe copy, and draft content
• Write and edit digital content with a focus on clarity, usability, accessibility, and brand voice
• Apply SEO and web writing best practices to improve performance and findability
• Collaborate with designers to develop holistic experiences that integrate content and visual design
• Manage content workflows, timelines, and deliverables for assigned projects for internal staff and clients
• Use content management systems such as WordPress, Drupal, or Sitecore to create, manually migrate, and QA content
• Adapt to and maintain consistency across client brand voices and style guidelines
• Stay current on content trends, tools, and emerging technology, including AI, and apply learnings to client work

Qualifications

• 3–5 years of experience in content strategy, digital content, UX writing, or a related field
• Experience in digital content, including hands‑on content design and content entry work in content management systems (WordPress, Drupal, or Sitecore)
• Experience supporting website builds or redesigns
• Strong writing and editing skills (for digital platformsspecifically–but we love a strong all‑around writer)
• Highly organized with excellent planning and project management skills
• Comfort collaborating across disciplines and managing multiple priorities
• Familiarity with SEO fundamentals
• Curiosity, adaptability, positivity, and a growth‑oriented mindset
• Knowledge and interest in AI innovations

What We Offer

• Salary range $70,000 - $87,550 per year (dependent upon experience & skills)
• A collaborative, supportive creative team environment
• A beautiful office in Washington D.C., where local staff go to the office 2x/week
• Opportunities for mentorship, professional development, and career growth
• Exposure to a wide range of industries, with a strong focus on nonprofits
• Access to training, conferences, and networking opportunities

We have a simple motto when it comes to company culture, "Everyone deserves to come to work and be happy."

This means a few things:

(1) we care as much about quality as we do about budgets,

(2) we find the strengths in each employee and nurture them,

(3) we encourage a culture that values innovation and creative freedom, and

(4) we want you to have fun while you’re at the office.

We may be an agency, but we understand that you have a life outside of work.

We allow our employees creative freedom. We treat them with respect and value their opinions. In that spirit, we offer the following benefits:

• Company-sponsored health, vision, and dental insurance
• Pre‑tax Flexible Spending Account (FSA)
• Profit sharing
• 4 weeks of vacation/sick time from day one (5+ weeks at year 3)
• Company‑paid short‑term and long‑term disability
• Company‑paid life and AD&D insurance
• 11 paid holidays
• 401(k) with company match
• New business referral bonus

A LITTLE ABOUT US

We’re a DC-based digital agency with a national reach and a strategy‑first mindset. We partner with nonprofits, associations, and mission‑driven organizations to help them connect more meaningfully with their audiences. We’re proud to be a certified LGBTBE business and an equal opportunity employer. We believe diverse voices lead to stronger work—and stronger impact.

How to Apply

Send us your resume and a few writing samples that showcase your digital content and strategic thinking. We don’t need a traditional cover letter—just a short introduction that helps us understand who you are as a writer. Be human.

Where relevant, specify if you were not the sole writer for each example.

INTERACTIVE STRATEGIES IS A CERTIFIED LGBTBE BUSINESS AND EQUAL OPPORTUNITY EMPLOYER THAT VALUES WORKPLACE DIVERSITY. WE BELIEVE THAT DIVERSE VOICES AND VIEWPOINTS ARE CRITICAL TO PRODUCING GREAT WORK AND HELPING OUR CLIENTS REPRESENT THEMSELVES EFFECTIVELY.

Interactive Strategies is an award‑winning web design agency and digital marketing firm serving Washington DC, VA, and MD