Web Operations Producer

Whitney Museum of American Art Llc; New York (NY); On-site; USD 80,000 - 85,000; Full time

Benefits offered by this job

Medical, Dental, Vision

403(B) elections

Generous PTO

Commuter benefits

Museum admissions

Pet insurance

UAW Local 2110

Job summary

The Whitney Museum of American Art seeks a Web Operations Producer to own the production, governance, and ongoing health of whitney.org and related digital platforms, including calendar, ticketing, and digital signage workflows.

This role collaborates with Digital Content and Development, translates editorial needs into technical tasks, manages Asana boards, ensures accessibility and performance, and maintains SEO, analytics, and cross-department content publishing.

Qualifications

• Bachelor’s degree or equivalent professional experience.
• Strong copyediting and proofreading with attention to detail.
• Experience managing complex web workflows and high-traffic platforms.
• Familiarity with accessibility standards, SEO/AEO, and site performance.
• Familiarity with WCAG and alt text/captions.
• Experience with GA4 or analytics.
• Experience training non-technical staff on CMS.

Responsibilities

• Own day-to-day production, upkeep, and quality control of whitney.org.
• Coordinate web updates with internal stakeholders for exhibitions and ticketing.
• Publish digital assets via the CMS and ensure templates align with Creative standards.
• Lead publishing QA and manage image credits with Licensing.
• Own web workflows for the calendar, ticketing, hours, and visitor information.
• Plan content for digital signage and onsite platforms.
• Manage project boards in Asana and establish publishing best practices.

Skills

Copyediting

Web publishing

Accessibility

SEO

GA4

Project management

Stakeholder liaison

Content strategy

Editorial collaboration

Education

Bachelor's degree or equivalent experience

Tools

Asana

CMS

SEO tooling

Google Analytics

Job description

The Web Operations Producer is responsible for the technical production, operational integrity, and ongoing health of the Whitney’s website and related digital platforms, including calendar, ticketing, and digital signage workflows. As Digital Content evolves toward a more editorial and narrative-driven function, this role serves as the systems and publishing backbone of whitney.org, ensuring accuracy, accessibility, performance, and reliability across the Museum’s most visible and mission-critical digital surfaces.

This role translates editorial priorities and institutional requirements into well-structured, accurate, and user-centered digital experiences, and serves as the primary liaison between Digital Content and Digital Development, and to external web vendors.

Core Responsibilities

Website Production & Publishing Operations

• Own day-to-day production, upkeep, and quality control of whitney.org, ensuring accuracy, consistency, accessibility, and performance.
• Serve as a point of contact for internal stakeholders submitting web updates for exhibitions, programs, ticketing-related content, and institutional information.
• Gather, organize, proof, and publish digital assets and content via the Museum's CMS, implementing templates and visual standards set by the Creative team.
• Copyedit web content to ensure adherence to the web style guide, maintained by the Senior Manager, Digital Editorial & Web Content, and institutional standards.
• Lead publishing QA as the final technical check before content goes live, including image credits and rights status in coordination with Digital Imaging and Licensing Managers.

Calendar, Ticketing & Visitor Information Management

• Own web workflows related to the Museum’s public calendar, ticketing information, hours, pricing, and visitor-facing logistics.
• Safeguard accuracy across high-impact visitor information, particularly during periods of operational change.

Digital Signage & Onsite Platforms

• Plan, publish, and maintain content for the Museum’s digital signage systems.
• Ensure alignment between onsite digital signage and web-based information.

Web Operations, Governance & Workflow

• Own web project boards, production timelines, and intake workflows in the Museum’s project management system (Asana).
• In partnership with the Senior Manager, establish and uphold best practices for web publishing, governance, content accessibility, and usability.
• Develop documentation and lead training for staff across departments who contribute content to whitney.org. Publish and maintain Spanish-language web content in coordination with translation colleagues in Education.

Development & Vendor Liaison

• Serve as liaison between Digital Content and internal development, IT, and product teams, as well as external web vendors.
• Translate editorial and institutional needs into clear technical requirements, tickets, and release plans.
• Identify risks, dependencies, and opportunities related to site performance and stability.
• Own SEO (search engine optimization) implementation and ongoing site health, including metadata, URL structures, redirects, indexing, accessibility, and performance.
• Implement SEO and AEO (answer engine optimization) priorities set by the Director, Digital Content, and the Senior Manager, Digital Editorial & Web Content.
• Coordinate with development partners to resolve SEO issues and prevent regressions during site updates. Implement structured data and page-level metadata that support discoverability in traditional search and AI answer engines.

Analytics & Reporting

• Maintain web analytics configuration and dashboards in partnership with Digital Development.
• Produce regular reports on web performance and site health.
• Surface insights to the Senior Manager to inform editorial planning.

Qualifications & Requirements

• Bachelor’s degree or equivalent professional experience 2–4+ years of experience in web production, digital publishing, or CMS-based content management
• Strong copyediting and proofreading skills with exceptional attention to detail
• Demonstrated experience managing complex web workflows and high-traffic public platforms
• Familiarity with accessibility standards, SEO/AEO best practices, and site performance considerations
• Working knowledge of WCAG (Web Content Accessibility Guidelines) and content accessibility practices, including alt text, heading structure, and captions
• Experience with Google Analytics 4 (GA4) or comparable analytics platforms
• Familiarity with structured data and schema markup
• Experience training non-technical staff on CMS and publishing standards
• Experience coordinating with developers, IT teams, and external vendors
• Proficiency with project management tools such as Asana
• Ability to manage competing priorities with sound judgment and calm execution
• Interest in modern and contemporary American art and cultural institutions

Expectations & Confidentiality

• Highly detail-oriented, reliable, and systems-minded
• Comfortable owning technical workflows and operational decision-making
• Service-oriented partner to editorial, creative, and visitor-facing teams
• Calm and responsive during high-volume or time-sensitive publishing periods

Compensation & Benefits

• Fixed compensation of $80,000-$85,000 per annum
• Medical, Dental, Vision, 403(B) elections
• Generous PTO benefits
• Commuter benefits - parking and mass transit
• Admission to world-renowned museums across the city and nationally
• Pet insurance and discounted membership for Citibike
• This position is covered by UAW Local 2110

If you believe that you could excel in this role, we encourage you to apply. We are dedicated to considering a broad array of candidates. Whether you’re new to arts and culture administration, returning to work after a gap in employment, simply looking to transition, or take the next step in your career path, we will be glad to have you on our radar. Please use your cover letter to tell us about your interest in the arts and culture space and what you hope to bring to this role.

About the Whitney

The Whitney Museum of American Art, founded in 1930 by the artist and philanthropist Gertrude Vanderbilt Whitney, houses the foremost collection of American art from the twentieth and twenty-first centuries. From her vision arose the Whitney Museum of American Art, which has been championing the most innovative art of the United States for 86 years. The core of the Whitney’s mission is to collect, preserve, interpret, and exhibit American art of our time and serve a wide variety of audiences in celebration of the complexity and diversity of art and culture in the United States. Through this mission and a steadfast commitment to artists themselves, the Whitney has long been a powerful force in support of modern and contemporary art and continues to help define what is innovative and influential in American art today. Its signature exhibition, the Biennial, is the country's leading survey of the most recent developments in American art.

EEO Statement

The Whitney Museum of American Art is an Equal Opportunity Employer. The Museum does not discriminate because of age, sex, religion, race, color, creed, national origin, alienage or citizenship, disability, marital status, pregnancy, partnership status, caregiver status, veteran status, gender (including gender identity), sexual orientation, genetic information, predisposition, or carrier status, arrest or conviction record to the extent required by applicable law, credit history, domestic violence, sexual violence, or stalking victim status, or any other factor prohibited by law. The Museum hires and promotes individuals solely on the basis of their qualifications for the job to be filled. The Museum encourages all qualified candidates to apply for vacant positions at all levels.