Web Experience Manager

ST USA Holding Corp.; Coldwater Township (MI); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) plan with employer matching

Professional development opportunities

Job summary

ST USA Holding Corp. in Coldwater Township, Michigan, is seeking a UI/UX Design and Digital Operations Professional. This role focuses on executing web, creative, and lifecycle marketing initiatives across a multi-brand portfolio, leading website developments and enhancements for optimal campaign performance.

The successful candidate will have a bachelor’s degree in a related field and 5-7 years of experience in digital marketing or web design. This position offers competitive wages and a range of benefits in a fun, team-oriented environment.

Qualifications

• 5-7 years of experience in web design, digital marketing, or e-commerce; multi-brand or DTC experience preferred.

Responsibilities

• Lead end-to-end website execution, including landing pages and product-detail-page enhancements.
• Campaign creative production, design and ship landing pages, email templates, and ad creative variants.
• Email and lifecycle program execution with the growth marketing manager; segmentation and automation builds.
• Promote and set up sales in the backend, partnering with the technical support group.
• Coordinate campaign launches and maintain the content update calendar.

Skills

Shopify or similar CMS

Figma, Adobe Suite, AI design tools (Midjourney, Firefly, v0/Lovable)

HTML, CSS, basic JavaScript

3D/interactive web tools (Spline, Three.js)

Klaviyo (flows, segmentation, templates)

GA4, Hotjar, Microsoft Clarity

CMS and eCommerce platform editing

Email HTML and responsive design

Project management tools (Wrike, Monday)

A/B testing and conversion optimization

Image and video asset optimization for web

Education

Bachelor’s degree in Web Design, Graphic Design, UX Design, or a related design field

Job description

What We Do

FOX Factory designs, engineers, manufactures and markets performance‑defining products and systems for customers worldwide. Our premium brand is used primarily on bicycles, side‑by‑side vehicles, on‑road and off‑road vehicles, all‑terrain vehicles, snowmobiles, specialty vehicles and applications, motorcycles, and commercial trucks. Some of our products are specifically designed for and marketed to leading cycling and powered vehicle original equipment manufacturers ("OEMs"), while others are distributed to consumers through a global dealer and distribution network. Fox Factory Holding Corp. is the holding company of FOX Factory, Inc. and is publicly traded (FOXF) on Nasdaq.

Why You Should Join Us

Not only do we provide competitive wages, you will also have access to great benefits and employee discounts. But more importantly, it’s a fun environment where we truly enjoy working as a team and bringing great products to our customers.

Position Summary

Fox is looking for a results‑driven UI/UX design and digital operations professional who will be responsible for executing and optimizing web, creative, and lifecycle marketing initiatives across a multi‑brand portfolio. This individual will lead end‑to‑end website execution, including landing pages, product‑detail‑page (PDP) enhancements, category updates, redirects, and post‑launch optimization to support ongoing site relaunches and campaign performance.

Position Responsibilities

• Web execution across all six brand sites, landing pages, PDP enhancements, category updates, redirects, and post‑launch iteration on the site relaunch.
• Campaign creative production, design and to ship landing pages, email templates, ad creative variants, and on‑site content using Figma, Adobe Suite and AI tools (Midjourney, Firefly, v0/Lovable, or similar).
• Email and lifecycle program execution with the growth marketing manager; segmentation design, automation builds, dealer and consumer calendars, deliverability hygiene.
• Promotion and sale setup in the backend, partnering with the technical support group and the product data team.
• Campaign coordination, own the launch tracker for major initiatives including important brand launches on‑site.
• Content update calendar across the portfolio, keep sites current and brand‑aligned.
• Project management of marketing intake, briefs, and creative routing between brand managers and production resources.

Specific Knowledge, Skills or Abilities Required

• Shopify or similar CMS
• Figma, Adobe Suite, AI design tools (Midjourney, Firefly, v0/Lovable)
• HTML, CSS, basic JavaScript
• 3D/interactive web tools (Spline, Three.js, configurators, scroll‑driven motion)
• Klaviyo (flows, segmentation, templates, deliverability)
• GA4, Hotjar, Microsoft Clarity
• CMS and eCommerce platform editing
• Email HTML and responsive design
• Project management tools (Wrike, Monday, or similar)
• A/B testing and conversion optimization
• Image and video asset optimization for web

Position Qualifications

Education: Bachelor’s degree in Web Design, Graphic Design, UX Design, or a related design field. Equivalent professional experience considered.

Experience: 5‑7 years of experience in web design, digital marketing, or e‑commerce; multi‑brand or DTC experience preferred.

Work Environment and Physical Requirements

Disclaimer: This list does not represent all physical demands. Descriptions are representative of those that must be met by employee to successfully perform the essential functions of the job. Reasonable accommodation may be provided to enable individuals with disabilities to perform the job’s essential functions.

Equal Employment Opportunity

FOX provides equal employment opportunities for all employees and applicants for employment without regard to race, color, ancestry, national origin, gender, gender identity, sexual orientation, marital status, religion, age, physical disability (including HIV and AIDS), mental disability, results of genetic testing, or service in the military, or any other characteristic protected by the laws or regulations of any jurisdiction in which we operate. We base all employment decisions – including recruitment, selection, training, compensation, benefits, discipline, promotions, transfers, layoffs, terminations, and social/recreational programs – on merit and the principles of equal employment opportunity.

Benefits

Fox offers an excellent compensation package and wide‑ranging opportunities for professional development. Medical, dental, vision, health spending and dependent care savings accounts, disability and life insurance benefit programs are available, as is a 401(k) plan with employer matching. Eligibility for all benefit programs is defined by the applicable plan document or employee handbook.