Web Designer

Kindredventures; United States; On-site; USD 70,000 - 110,000; Full time

Job summary

Perplexity is seeking a Web Designer to own the design of marketing and landing pages, ensuring on-brand visuals, fast performance, and consistency across touchpoints.

You'll build and own the CMS design system to empower teams to create self-serve pages, collaborating with Growth, Product Marketing, Brand, and front-end engineers to ship high-quality pages quickly.

Qualifications

• Portfolio of web and marketing design work showing strong visual design
• Experience designing within CMS / templating systems for scalable, self-serve pages
• Fluency with Figma and understanding of responsive design, accessibility, and web performance

Responsibilities

• Own the design of marketing pages, landing pages, and growth surfaces end-to-end
• Create and own the CMS design system with templates and components for on-brand pages
• Collaborate with Growth, Product Marketing, Brand and front-end engineers to ship pages quickly and with high quality
• Maintain visual consistency across web touchpoints and migrate away from Framer where applicable
• Translate business goals into compelling, high-converting page designs

Skills

Visual design

Branding & growth

Responsive design

Tools

Figma

CMS / templating

HTML/CSS/JS basics

Job description

About the role

We're looking for a Web Designer to own the design of Perplexity's marketing and landing pages. You'll be the person who makes sure every page we ship looks and feels like it belongs to one of the most exciting AI products in the world — clear, beautiful, and fast.

You're a great designer first and foremost, with the visual taste to set the bar for our web presence. But you also understand how modern web pages get built and maintained. As page volume grows across consumer and enterprise, a big part of this role is making our landing page system more self-serve internally: you'll create and own the design side of our CMS so the rest of the company can spin up on-brand pages without a designer in the loop every time.

You'll report into the Brand/Creative Studio team and work closely with Growth, Product Marketing, Brand, and our front-end engineers.

What you'll do

• Own the design of marketing pages, landing pages, and growth surfaces end-to-end — you're the DRI for web craft

• Create and own the CMS design system: the templates, components, and patterns that let teams build on-brand pages themselves

• Partner with Growth and Product Marketing to translate business goals into compelling, high-converting page designs

• Work with Brand to keep visual consistency across every web touchpoint

• Collaborate directly with front-end engineers to ship pages quickly and at a high quality bar, including the ongoing migration off Framer

• Bring a strong point of view on layout, typography, motion, and interaction design for the web

• Raise the floor on self-serve page creation so the design team can focus on the highest-craft work

What we're looking for

• A strong portfolio of web and marketing design work — landing pages, campaign pages, product marketing sites — that shows you're a designer first

• Excellent visual design skills with a clear sense of brand, typography, and composition

• Hands-on experience designing within and for CMS / templating systems, and an instinct for building scalable, self-serve page systems

• Experience at the intersection of brand and growth — you understand conversion without sacrificing craft

• Comfort working fast and iterating in real time alongside engineers

• Fluency in Figma and a solid understanding of responsive design, accessibility, and web performance

• A clear opinion on what makes a great web page, and the ability to articulate why

Nice to have

• Front-end development knowledge (HTML, CSS, and enough JS to prototype, tweak, and ship)

• Background in brand or marketing design at a consumer tech company

• Familiarity with SEO fundamentals and how design decisions affect discoverability

• Motion design skills for web interactions and micro-animations