VP, Visitor Experience & Revenue Growth

National Museum of Wildlife Art; Seattle (WA); On-site; USD 250,000 - 350,000; Full time

Job summary

National Museum of Wildlife Art is seeking a senior leader to unite experiences, marketing, and earned revenue into a sustainable growth model. The Vice President will shape the organization’s strategy, champion audience growth, and oversee exhibits, programs, and visitor experiences across physical and digital platforms.

This executive directs an integrated approach to storytelling, audience engagement, and revenue performance, working with a diverse leadership team to advance long-term

Qualifications

• Bachelor’s degree required; advanced degree preferred.
• Minimum of ten years of senior leadership experience with visitor-focused strategies and earned revenue growth.
• Experience presenting to Boards or senior governance bodies is strongly preferred.

Responsibilities

• Provide executive leadership for the vision, development, and lifecycle of exhibits, programs, and experiences.
• Serve as Executive Sponsor for the Experience strategy, ensuring inclusive and engaging experiences across platforms.
• Lead revenue growth strategies across admissions, retail, events, and premium experiences while ensuring mission impact.

Skills

Strategic planning

Executive communication

Data-informed decisions

Cross-functional leadership

People leadership

Education

Bachelor’s degree in marketing, business, finance, sales, communications, or related field

Job description

National Museum of Wildlife Art is seeking a senior leader to unite experiences, marketing, and earned revenue into a sustainable growth model. The Vice President will shape the organization’s strategy, champion audience growth, and oversee exhibits, programs, and visitor experiences across physical and digital platforms.

This executive directs an integrated approach to storytelling, audience engagement, and revenue performance, working with a diverse leadership team to advance long-term