VP Sales, Media & Sponsorship

Genius Sports Group; New York (NY); Hybrid; USD 180,000 - 230,000; Full time

Benefits offered by this job

Hybrid working model

Benefits package

Office-first culture

Travel opportunities

Job summary

Genius Sports Group is seeking a VP of Sales to lead sponsorship and media sales across Covers and Oddspedia, leveraging a top-tier player pool to secure premium partnerships. You will own revenue growth and direct high-value negotiations with operators, game providers, and payment partners.

You will drive end-to-end sponsorship cycles, build scalable commercial playbooks, and partner with cross-functional teams to launch dashboards tracking growth.

Qualifications

• A decade of high-level B2B commercial leadership within iGaming, Fintech, or digital media.
• Deep background in sports and iGaming, turning player experience into commercial outcomes.
• Proven ability to identify unmonetized digital real estate and build high-margin revenue pipelines from scratch.

Responsibilities

• Own end-to-end sponsorship sales cycles with Tier 1 operators, from planning through pitch and contracting.
• Scale Game Provider partnerships into a primary, high-volume revenue vertical with a strong commercial playbook.
• Act as senior commercial relationship owner with C-level, VP, and Head-of-Marketing stakeholders across operators and partners.
• Set and defend premium pricing benchmarks across sports and gaming audiences for sponsorships.
• Institute monetization standards across productized real estate game reviews and hubs.
• Run a tight weekly operating cadence with pipeline reviews, deal inspection, and forecast calls.
• Partner with performance marketing sales and Commercial Intelligence to align go-to-market and dashboards.

Skills

Commercial leadership

Industry authority

Revenue innovation

Expert negotiation

Data discipline

Collaboration

Job description

New York, New York, United States Commercial

By bringing together next-gen technology and the highest fidelity live data available, Genius Sports is enabling a new era of sports for fans worldwide, delivering experiences that are more immersive,interactiveand personalized than ever before.Learn more at geniussports.com We're upfront about where we use AI in our hiring process. Our guidelines cover our approach to the use of AI, as well as what you can expect during the interview process. Read our full guidelines here .

The Role - VP Sales, Media & Sponsorship
Following Genius Sports' acquisition of Legend, we have a unique opportunity to significantly expand our sponsorship and media sales business across Covers and Oddspedia .
We are hiring a VP of Sales to build this B2B business by l everagingthe high value player pool to secure partnerships with operators .You will own the number for converting audience attention into premium, sponsorship-grade revenue.

What You'll Do:

• Tier 1 Sponsorships: Own and execute end-to-end sponsorship sales cycles with Tier 1 operators, from account planning through pitch,negotiationand contracting,driving high-seven-figure annual revenue across Covers andOddspedia.
• Vertical Scaling: Scale Game Provider partnerships from their current baseline into a primary, high-volume revenue vertical, building the commercial playbook that gets operators competing for co-owned game placements.
• Senior Relationship Ownership: Act as the senior commercial relationship owner with C-level, VP, and Head-of-Marketing stakeholders across operators, game providers, and payment partners.
• Pricing & Packaging: Set and defend premium pricing benchmarks across sports and gaming audiences, spanning operator, game provider, and payment method sponsorships.
• Commercial Discipline: Institute and normalizemonetizationstandards across allproductizedreal estate game reviews, operator reviews, dedicated hubs, and detail pages.
• Operating Cadence: Run a tight weekly operating cadence - pipeline reviews, deal inspection, and forecast calls–delivera forecastleadership can trust.
• Cross-Functional Partnership: Partner closely with the performance marketing sales teamand CommercialIntelligence function to align go-to-market and launch automated dashboard tracking growth.
• Industry Presence: Represent GeniusSports at key industry moments, enhancing the Genius profile in sponsorship and media marketing.

What You'll Bring

• Commercial Leadership: A decade of high-level B2B commercial leadership within iGaming, Fintech, or digital media.
• Industry Authority: Deep background in sports and iGaming, with a sharp understanding of how to turn player experience and user journey into high-value commercial outcomes.
• Revenue Innovation: Proven ability toidentifyunmonetizeddigital real estate and build high-margin revenue pipelines from scratch.
• Expert Negotiation: Skilled at commanding premium terms, protecting brand value, and walking away from deals that devalue the asset.
• Data Discipline: Experience working in complex data environments where KPIs and rigorous measurement frameworks dictate strategy.
• Collaboration: A natural ability to navigate a sophisticated organization and align multiple departments around one commercial number.

This role offers an annualized salary of $180,000 - $230,000, plus variable compensation, and includes eligibility for Genius Sports Group’s benefits plan.

We enjoy an ‘office-first’ culture and maximize opportunities to collaborate, connectand learn together. Our hybrid working models differ depending on your role and location. Occasional travel may berequired.

As well as a competitive salary and range of benefits,we’recommitted to supporting employee wellbeing and helping you grow your skills,experienceand career. Learn more about how rewarding life at Genius can be at Reward | Genius Sports.

One team, being brave, driving change

Westrive to create an inclusive working environment, where everyone feels a sense of belonging and the ability to make a difference. Learn more about our values and culture at Culture | Genius Sports.

Let us know when you apply if you need anyassistanceduring the recruiting process due to a disability.

Global D&I Demographics

At Genius Sports we believe in better together, which means we don’t only value diversity, but we are determined to make sure that everyone here feels included and valued.

We invite all applicants to share their demographic background. If you choose to complete this survey, your responses may be used to identify areas of improvement in our hiring process. All data that you provide will be completely anonymous, you will not be personally identifiable by any of the data you include.

This also means that if you choose to disclose a disability the Talent Acquisition team will not be personally identifiable by any of the data you include.

Therefore, if you require any support throughout the application or interview process please ensure to reach out to the team directly and make them aware of any requirements, and we will do what we can to help.