VP, Platform Data Enablement

WPP; New York (NY); On-site; USD 120,000 - 160,000; Full time

Benefits offered by this job

Challenging and stimulating work

Opportunity to influence and create at scale

Culture fostering extraordinary work

Job summary

WPP in New York is looking for a data leader to drive strategic partnerships and innovations in data technology. Your role involves defining global priorities and providing leadership for platform partnerships in a hybrid work environment.

The ideal candidate will possess significant experience in data partnerships and a proven track record of negotiating complex agreements. WPP offers a collaborative culture focused on fostering creativity and driving impactful results.

Qualifications

• Significant experience in data partnerships, licensing, or data-driven platform ecosystems.
• Proven track record of identifying, negotiating and scaling strategic partnerships.
• Experience working across cross-functional teams in matrixed organizations.

Responsibilities

• Define and execute global priorities for platform partnerships.
• Provide strategic leadership and oversight for all platform partnership activities.
• Drive the development of agentic workflows that simplify data access.

Skills

Data partnerships

Commercial acumen

Stakeholder management

Cross-functional collaboration

Job description

WPP is the trusted growth partner for the world’s leading brands. We unite cutting‑edge media intelligence and data solutions, world‑class creativity, next‑generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.

WPP’s Data & Technology Solutions is the unified global data products and technology team. We work with our agencies and clients to build data‑driven solutions and technology product to power marketing transformation.

WPP Open is our AI platform for marketing, it connects marketing professionals, data, tools and AI in a single place. It is the simplest, safest and fastest way to realize the benefits of scaled AI – delivering better‑informed creative ideas faster, at scale and at lower cost.

Our team of thinkers, builders, creators and problem solvers is over 2,000 strong, across 20 markets around the world.

Who We’re Looking For

• A data leader with strong experience in partnerships and platform ecosystems with a robust knowledge of the AdTech industry
• Commercially minded, with experience negotiating and managing strategic partnerships
• Skilled at navigating complex, cross‑functional environments and influencing senior stakeholders
• Experienced in navigating cross‑functional conversations to deliver exceptional client value
• A strong operator, able to drive both strategic initiatives and execution
• Collaborative, driven, and comfortable operating in ambiguity

What You’ll Be Doing

• Define and execute global priorities for platform partnerships
• Work closely with Investment to understand priorities and new solution offerings
• Provide strategic leadership and oversight for all platform partnership activities, anticipating future data and technology needs. Focus on data supply from the media owner ecosystem.
• Lead all local teams and set framework processes to enable growth in each market
• Position WPP as the premier partner for innovative data
• Be a thought leader for data enablement across WPP, working closely with DTA to understand global needs and product enhancements
• Drive the development of agentic workflows that simplify data access and integration, reducing reliance on multiple applications and streamlining operations
• Identify and scale client adoption of data products across WPP

What You’ll Need

• Significant experience in data partnerships, licensing, or data‑driven platform ecosystems
• Proven track record of identifying, negotiating and scaling strategic partnerships
• Strong commercial acumen and experience managing complex agreements
• Experience working across cross‑functional teams in matrixed organizations
• Ability to align global strategy with local market execution
• Strong stakeholder management and influencing skills
• Driven, collaborative, and comfortable working in both structured and ambiguous environments

Who You Are

• Open-minded and inclusive – we encourage the free exchange of ideas, respect diverse views, and celebrate new ideas and partnerships.
• Optimistic – we believe in the power of creativity, technology and talent to create brighter futures and approach all that we do with conviction, trying the new and seeking the unexpected.
• Extraordinary – we are stronger together, achieving amazing results through collaboration and pioneering leadership.

What We’ll Give You

• Passionate, inspired people – a culture where extraordinary work is possible
• Scale and opportunity – the chance to create, influence and complete projects at an unparalleled scale
• Challenging and stimulating work – unique projects and a group of creative problem solvers

We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.