VP of Marketing, Strategic Accounts-Remote

Hotel Equities; Alpharetta (GA); Remote; USD 120,000 - 160,000; Full time

Job summary

A leading hospitality company is seeking a VP of Marketing for Strategic Accounts. This remote role involves developing marketing strategies for key franchise accounts, collaborating with brand teams, and leading a marketing team to drive revenue growth. The ideal candidate will have extensive experience in the hospitality industry and a strong understanding of brand marketing.

Benefits

Health, vision, and dental insurance

401(k) retirement plan

Vacation and sick leave

Paid holidays

Discount programs for shopping, travel, tickets, and more

Support from our Talent team for career growth

Qualifications

• 10+ years of marketing experience, especially in B2B and strategic account management.
• Strong knowledge of major hotel brands, particularly Marriott and Hilton.

Responsibilities

• Develop and execute strategic marketing plans for key franchise accounts.
• Lead marketing campaigns, including digital marketing, advertising, PR, and promotions.
• Monitor and analyze marketing performance; report findings and identify opportunities.

Skills

Communication

Interpersonal Skills

Presentation Skills

Education

Bachelor's degree in marketing

Business Administration

Job description

VP of Marketing, Strategic Accounts-Remote

Join to apply for the VP of Marketing, Strategic Accounts-Remote role at Hotel Equities.

Position Summary

Hotel Equities is seeking a Vice President, Strategic Accounts responsible for leading and managing relationships with key franchise accounts, specifically within major legacy hotel brands. This role involves close collaboration with brand marketing teams and real estate owners to ensure successful marketing strategies and revenue goals. The ideal candidate possesses a deep understanding of the hospitality industry and proven experience in franchise brand marketing.

Reporting Line: The VP of Marketing reports to: EVP, Marketing.

Core Responsibilities

• Develop and execute strategic marketing plans for key franchise accounts, aligning with brand standards and owner objectives.
• Build and maintain strong relationships with franchise brand marketing teams and real estate owners; serve as the primary contact.
• Lead marketing campaigns, including digital marketing, advertising, PR, and promotions; oversee budgets and performance metrics.
• Monitor and analyze marketing performance; report findings and identify opportunities for growth.
• Ensure all marketing activities adhere to franchise brand guidelines; stay updated on brand changes.
• Collaborate with cross-functional teams across the enterprise to ensure alignment and impact.
• Lead and mentor a team of marketing professionals supporting strategic accounts.
• Conduct market research to identify trends, competition, and opportunities for marketing enhancement.

Qualifications

• Bachelor's degree in marketing, Business Administration, or related field.
• 10+ years of marketing experience, especially in B2B and strategic account management.
• Proven success in managing key accounts and achieving revenue targets.
• Strong knowledge of major hotel brands, particularly Marriott and Hilton.
• Excellent communication, interpersonal, and presentation skills.
• Ability to work effectively with cross-functional teams and build consensus.

About Hotel Equities

We are an award-winning hospitality company with a diverse culture that empowers our team to exceed guest expectations and make a positive impact. Our core values guide our conduct and relationships with investors, guests, and colleagues.

What We Offer

• Health, vision, and dental insurance
• 401(k) retirement plan
• Vacation and sick leave
• Paid holidays
• Discount programs for shopping, travel, tickets, and more
• Support from our Talent team for career growth